Revenue Managers: Yes It’s a Seller’s Market But Don’t Get Greedy
Revenue Hub
MAY 3, 2024
As we waited for the promised wave of demand to arrive, we realized we had misjudged the market’s profile. Firstly, our city is a drive-in market; guests don’t stay for three nights for special events. We were selling special event prices in a market that had reverted to normal holiday-weekend low demand.
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