article thumbnail

Hotel Performance Marketing to Drive Direct Bookings

Revenue Hub

NB: This is an article from Adara Subscribe to our weekly newsletter and stay up to date From display to video to social, today’s digital media landscape offers scalable, targeted pathways to boost direct bookings. Here’s how each channel contributes to the booking funnel: 1.

Book 106
article thumbnail

23 hotel marketing strategy ideas to boost your bookings

MEWS

23 ideas to optimize your hotel marketing strategy A hotel marketing strategy should be dynamic, changing depending on the season, the year and the market trends. Below, you’ll find a list of some of the most up-to-date marketing strategies.

Marketing 204
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Duetto and The Hotels Network, a Lighthouse Company, announce strategic partnership to boost direct hotel bookings and optimize marketing spend

eHotelier

This new integration allows hotels to leverage real-time occupancy data to automate and personalize direct booking campaigns. The partnership will offer several key benefits, including: Advertisements Increased Direct Booking Conversion: Personalized offers will be provided based on real-time occupancy data, driving higher conversion rates.

Book 130
article thumbnail

SynXis Concierge.AI supercharges direct bookings and guest engagement with generative AI

eHotelier

supercharges direct bookings and guest engagement with generative AI Posted on 2 hours ago Home Suppliers SynXis Concierge.AI functionality in SynXis Booking Engine in June and next month, we are putting Concierge.AI This technology is deeply integrated into the booking engine, ensuring a seamless and elevated guest experience.”

Book 130
article thumbnail

Thoughtful Thursday – A Technical Guide to Booking Engine Widgets: Types, Use Cases & Best Practices for Hoteliers

STAAH

With 65% of travellers preferring to book directly through a hotel’s website if given the right incentives (Source: Google Travel Insights), integrating a powerful booking engine is no longer optional, it’s essential. Types of Booking Engine Widgets & Their Use Cases 1.

Book 94
article thumbnail

Direct Booking Strategies: How to Promote Your Booking Engine Effectively

STAAH

Direct bookings are more than just a way to cut out commissions, they’re a strategic edge. This blog breaks down what it takes to grow them: understanding guest expectations, building a seamless booking journey, leveraging smart tools, and expanding your reach with marketing and trust-building tactics. This is your golden moment.

Book 83
article thumbnail

Do’s & Don’ts To Turn Guest Data Into Direct Bookings

Revenue Hub

That personalization isn’t the end goal, but instead the fuel you need to boost direct bookings and reduce your reliance on OTAs. The do’s for using guest data to drive direct bookings Centralize your guest data into a unified platform If you were starting fresh at a hotel tomorrow, this is where you would need to begin.

Book 89