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How Generative AI is transforming travel marketing

eHotelier

Here is a closer look at how generative AI will impact travel marketing along with examples of its potential applications in hotels, destinations, restaurants, cruise companies and airlines.

Marketing 305
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Hotel Email Marketing | Benefits and Best Practices

InnQuest

Email marketing has become an increasingly important tool for hotels to promote their services and attract customers. With the ability to reach potential customers directly and effectively, email marketing can be an essential part of any hotel’s marketing strategy.

Marketing 190
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Market segmentation essential for total revenue management

eHotelier

Here are recommendations to help hotels effectively implement total revenue management using market segmentation strategies to improve their overall performance and maximize their revenue and profitability.

Marketing 306
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Why Hotels Need Emotional Marketing

Horizon Hospitality

Here are how hotels and their properties can use emotional marketing to turn the new generation of travelers into loyal guests: Make it Personal Feature stories like emotionally moving guest experiences or highlight a long-time employee to connect consumers to the property on a personal level before they even book. Contact us to learn how!

Marketing 246
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Inexpensive Marketing Strategy for Hotel: Leveraging Your Existing Customers

Soft Inn

While marketing strategies can be too costly, I am here to help you explore inexpensive yet effective ways to promote your hotel business out there. In today's digital era, having a strong online presence is essential for any hotel business.

Marketing 130
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Graduate Hotels names chief marketing officer

Boutique Hotel News

US/UK: Hotel collection Graduate Hotels has appointed Michaella Solar-March as the group’s chief marketing officer. Most recently, Solar-March served as chief marketing officer for MA Hotel Management at MA Financial Group. The post Graduate Hotels names chief marketing officer appeared first on Boutique Hotel News.

Marketing 130
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5 essential hotel marketing tips to increase bookings

eHotelier

And to do that effectively, you’ll need to rely on the best marketing strategies. Customers won’t just walk into your hotel; you’ll need to attract them. Sadly, many hoteliers lack insights into these strategies. If you are one of them, this post can help.

Marketing 299