Revenue Hub

OCTOBER 13, 2023

Say a big hello to “Reservation” – the new kid on the block, and oh boy, does it have perks for your hotel business! Diving deeper into the bustling world of Facebook ad strategies, it’s crucial to understand the landscape before “Reservation” came along, shaking things up. But what truly sets “Reservation” apart?

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Modern Restaurant Management

MAY 17, 2022

One of the most impactful ways to target your audience is through location-based marketing. This is ‘phygital’ marketing: the blend of a physical presence with digital engagement. Phygital marketing is a hybrid channel delivering an immediate, immersive experience to make brands memorable and converts.

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Revenue Hub

MARCH 12, 2024

An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services. What Is Experiential Marketing? This marketing style is known as event, engagement, on-ground, and live marketing.

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Revenue Hub

APRIL 19, 2024

While hotel marketing tools such as organic content, social media posts, and email campaigns contribute to generating interest in a property, they fall short in pinpointing the precise moment when a potential guest is prepared to make a reservation.

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Horizon Hospitality

MARCH 19, 2024

However, this commitment to tradition shouldn’t extend to your marketing tactics. Not sure if your country club marketing is falling behind? Here are a few basics to consider: Email Communications are Impersonal With all the talk of social media trends, it’s easy to forget that email is still a powerful marketing tool.

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Revenue Hub

SEPTEMBER 27, 2023

This is why is very common that in the industry most hoteliers put all their effort on transactional marketing. Subscribe to our weekly newsletter and stay up to date Why transactional marketing is not enough in the hotel industry? Transactional marketing in the hotel industry focuses on short-term, one-time interactions with guests.

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eHotelier

JULY 18, 2023

Novotel Sydney Darling Square has announced the appointment of Sarah Bacic as Director of Sales and Marketing, to lead the property’s sales, marketing and reservations teams, helping drive overall success for the business.

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Hospitality Net

FEBRUARY 6, 2024

HotelREZ Hotels & Resorts, one of the world’s leading hotel representation companies, has outpaced the market with 52% revenue growth with reservations up by over 42% in the past 12-months.

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Serviced Apartments

MARCH 19, 2024

US: Economy extended stay hotel brand LivAway Suites is accepting reservations for its first two openings in West Jordan, Utah, and Smyrna, Nashville, Tennessee. The company also partnered with property management system HotelKey as well as website developer and digital marketing agency Altos.

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Revenue Hub

JUNE 15, 2023

Despite the predictions of its demise, the voice reservations channel is alive and well for all sectors of the lodging industry. The decrease in voice reservations varies according to lodging sector. Where do callers get the reservations phone number in the first place, the Yellow Pages of a phone book?

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Modern Restaurant Management

SEPTEMBER 7, 2023

The Millennial generation is a force to be reckoned with, not only in the housing market but also in the dining industry. As Millennial homeownership surpasses Millennial renters for the first time, restaurants have a golden opportunity to engage this valuable demographic through targeted new mover marketing strategies.

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Revenue Hub

MARCH 28, 2024

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Read the full article at Travelboom The post 10 Benefits of CPC Marketing for Hotels appeared first on Revenue Hub.

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Revenue Hub

FEBRUARY 27, 2024

In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. We explore the role of SMS marketing in the hospitality sector, highlighting its significance as a direct and personal communication channel.

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Hospitality Magazine

FEBRUARY 21, 2024

You want your venue to go the distance — here are some tips to kickstart your marketing strategy this year. Your website should also contain click-through tiles to social media accounts, contact information, a feedback form, a reservations section with a bookings policy, and opening hours.

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Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Through cookies and pixels, marketers have collected consumer data as they navigated the rise of the Internet.

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InnQuest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results. Or enhance brand visibility in your target market?

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Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Implement a chatbot to assist users with making reservations, getting information, and answering frequently asked questions. Does this type of marketing work in 2022?

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SiteMinder

FEBRUARY 9, 2023

Sydney, Australia – Newly released data from SiteMinder, the world’s leading open hotel commerce platform, highlights the increase in outbound reservation volumes from mainland China following the country’s relaxation of travel restrictions on January 8.

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Revenue Hub

OCTOBER 20, 2023

As publishers have enhanced their callout and extension features to improve the user experience and provide additional exposure for advertisers, Tripadvisor is introducing Enhanced Marketing Text in the metasearch auction. NB: This is an article from Koddi Subscribe to our weekly newsletter and stay up to date What is Enhanced Marketing Text?

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Modern Restaurant Management

FEBRUARY 9, 2021

This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

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Synergy Suite

MARCH 7, 2023

If you have a food establishment that utilizes a wait staff, then the right restaurant reservation system is an absolute essential piece of your restaurant technology solution. Table reservations and management can be a complete nightmare if you don’t have a software tool, or the tool you have isn’t a good fit for you.

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Synergy Suite

MARCH 14, 2023

And that’s not even mentioning the benefits a quality restaurant reservation system provides to your front-of-house staff, allowing them to communicate and collaborate, find solutions in real-time, and generally have an ease and organization to their work. So, how do you choose the right restaurant reservation software for you?

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Eat Restaurant Management

MARCH 31, 2023

In recent years, the restaurant industry has seen a significant increase in the number of online reservations made through various booking platforms. According to recent statistics, the global online restaurant reservation market is expected to reach $14.7 billion by 2030 , with a compound annual growth rate of 16.3%.

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Modern Restaurant Management

FEBRUARY 14, 2022

Many business owners believe that emailing is an obsolete form of marketing. Even for a unique niche like restaurants, the power of email marketing can boost brand awareness and ROI. Email marketing isn’t going anywhere and here are tips to boost your restaurant’s brand. Is Email Marketing Effective for Restaurants?

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Revenue Hub

AUGUST 31, 2023

Digital marketing is a piece that cannot miss in any hotel marketing strategy. Subscribe to our weekly newsletter and stay up to date Considering how the digital marketing landscape is constantly evolving and new trends and technologies emerging at breakneck speeds, keeping yourself updated might seem like a titanic task.

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Hotel Business

JANUARY 8, 2024

has launched its newest multichannel national marketing campaign, “A Stay for Any You.” The new marketing campaign is the first since Choice Hotels integrated the Radisson Hotels Americas brands into its reservation system and migrated members of Radisson Rewards Americas to its Choice Privileges rewards program.

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InnQuest

OCTOBER 17, 2023

Here’s a brief explanation of the reasons why hotel overbookings happen: Uncertain Cancellations: Hotels anticipate a certain percentage of reservations to be canceled. Revenue Maximization: In a bid to maximize revenue, hotels often accept more reservations than their actual room inventory.

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Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

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Revenue Hub

JANUARY 12, 2024

The Super Bowl is not just a sporting event; For restaurant owners and managers, it is a golden opportunity to leverage Super Bowl restaurant marketing to bring in more people to spectate, celebrate, and enjoy some camaraderie and delicious food.

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Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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HotelREZ

FEBRUARY 5, 2024

It’s reach has expanded to new markets including Australia, South Africa and UAE – making it the 15th largest hotel company worldwide. We live and breathe hotels to produce high-rated revenue from the most suitable target markets at an attractive cost of sale that allow our customers to truly thrive.”

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Revenue Hub

JULY 10, 2023

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? From there, you can tailor marketing strategies, services and offerings to meet the requirements of each segmented group.

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Modern Restaurant Management

MARCH 21, 2024

Continued Fed tightening made borrowing to fund growth more expensive, while a tight labor market meant challenges finding talent and higher labor costs. As we head into 2024, all eyes are on the Federal Reserve as interest rates hold the key to employment and the consumer spending fueling the small business economy.

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Revenue Hub

NOVEMBER 11, 2022

Hotel market segmentation is the process of grouping hotel guests into categories based on their booking patterns and travel habits. By segmenting hotel guests into market groups, hoteliers are able to identify where their business is coming from, spot new business in the area, and drive hotel revenue. Major hotel market segments.

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Hotel Owner

NOVEMBER 27, 2023

Whitbread has revealed that Premier Inn has been named as the proposed operator for a new hotel development at Leeds Kirkgate Market, as a pre-let lease has already been agreed. The news comes as Leeds City Council submitted a planning application in August for the scheme on the George Street side of the Grade I-listed market building.

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Revenue Hub

OCTOBER 4, 2023

NB: This is an article from three&six , one of our Expert Partners Google Ads , a pivotal platform in the hotel marketing toolkit, provides a variety of attribution models to help hotels understand how their ads contribute to bookings. They illuminate the interactions and marketing channels that shape a guest’s path to booking.

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Hotel Owner

MARCH 12, 2024

Hotel Market Trends and Valuations’. Other data will explore design trends in an election year, lessons from market transactions and case studies exploring new trends in the hotel market. For further information and to reserve a place: [link]

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