Revenue Hub

APRIL 17, 2024

Rapidly advancing technology and ever evolving guest expectations have given rise to the opportunity for substantial transformation in roles traditionally siloed into the areas of marketing and revenue management. At the same time, marketing existed at the brand level and largely in the form of printed ads, collateral, and consortiums.

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Revenue Hub

FEBRUARY 1, 2023

We have a long history and exceptional pedigree in intelligent pricing automation, initially in digital advertising and then in hotels. And now we are providing pricing automation to the live entertainment industry. It does this by ingesting and analyzing live reservation data and other demand signals such as website searches.

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Revenue Hub

JULY 26, 2023

NB: This is an article from Global Asset Solutions Unlike other products that can be stored and sold later, the prices of hotel room nights often fluctuate based on supply and demand, with prices typically rising during peak seasons or when major events are happening and falling during slower periods.

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Pricing Book Marketing Article 94

Modern Restaurant Management

OCTOBER 20, 2023

2023 brought new challenges to the table for the restaurant industry, from rising food prices due to inflation to continued disruptions in the supply chain. Unfortunately, the traditional marketing tech stack that restaurants have long relied on is outdated, overpriced and ineffective in today’s digital ecosystem.

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InnQuest

OCTOBER 17, 2023

Here’s a brief explanation of the reasons why hotel overbookings happen: Uncertain Cancellations: Hotels anticipate a certain percentage of reservations to be canceled. Revenue Maximization: In a bid to maximize revenue, hotels often accept more reservations than their actual room inventory.

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Reservations Guest Satisfaction Book Pricing 221

STAAH

DECEMBER 12, 2023

Here are 8 smart pricing strategies for hotels to boost revenue and drive more bookings during the holiday season The holiday season marks a period of increased travel, festive cheer, and heightened demand in the hospitality industry. Craft targeted marketing campaigns that resonate with specific audience segments.

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Revenue Hub

SEPTEMBER 27, 2023

This is why is very common that in the industry most hoteliers put all their effort on transactional marketing. Subscribe to our weekly newsletter and stay up to date Why transactional marketing is not enough in the hotel industry? Transactional marketing in the hotel industry focuses on short-term, one-time interactions with guests.

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InnQuest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results. Or enhance brand visibility in your target market?

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Hospitality Magazine

FEBRUARY 21, 2024

You want your venue to go the distance — here are some tips to kickstart your marketing strategy this year. Your website should also contain click-through tiles to social media accounts, contact information, a feedback form, a reservations section with a bookings policy, and opening hours.

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Modern Restaurant Management

MARCH 21, 2024

Continued Fed tightening made borrowing to fund growth more expensive, while a tight labor market meant challenges finding talent and higher labor costs. As we head into 2024, all eyes are on the Federal Reserve as interest rates hold the key to employment and the consumer spending fueling the small business economy.

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Revenue Hub

OCTOBER 31, 2022

And this has led us to a fork in the road where, in order to remain competitive and relevant in the industry, hotels must develop new data-driven pricing strategies. It’s all about creating dynamic and segmented rate structures that enable you to attract and retain a larger market. Game-changing hotel pricing strategies.

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Pricing Reservations Article Marketing 86

Hotelogix

APRIL 22, 2024

Harnessing hotel data is essential for navigating the modern hospitality landscape, enhancing operational efficiency, and tailoring marketing efforts to meet guest preferences better. You can unlock a wealth of untapped revenue by analyzing data to forecast demand and adjust pricing accordingly. What is Hotel Data?

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STAAH

NOVEMBER 26, 2023

The boutique New Zealand property – The Convent Hotel in Auckland changed its pricing strategy to be based on more real-time market conditions and customer demand. Listening to the guests was key to informing room pricing that yielded the best returns for the business, i.e. moving into the era of dynamic pricing.

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Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Restaurants, in turn, have to deal with skyrocketing prices on products and fuel. Restaurants, in turn, have to deal with skyrocketing prices on products and fuel. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times.

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Revenue Hub

FEBRUARY 15, 2023

Attribute-based pricing is becoming an increasingly popular pricing model in the hotel industry. Subscribe to our weekly newsletter and stay up to date In this post, we are going to discuss what attribute-based pricing is, and how using an efficient rate structure can help you boost your overall revenue and profits.

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Revenue Hub

OCTOBER 20, 2023

As publishers have enhanced their callout and extension features to improve the user experience and provide additional exposure for advertisers, Tripadvisor is introducing Enhanced Marketing Text in the metasearch auction. NB: This is an article from Koddi Subscribe to our weekly newsletter and stay up to date What is Enhanced Marketing Text?

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Marketing Article Reservations Pricing 99

SiteMinder

FEBRUARY 9, 2023

Sydney, Australia – Newly released data from SiteMinder, the world’s leading open hotel commerce platform, highlights the increase in outbound reservation volumes from mainland China following the country’s relaxation of travel restrictions on January 8.

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Reservations Book Travel and Tourism Communication 98

Revenue Hub

JUNE 13, 2023

NB: This is an article from Revenue Team by Franco Grasso , one of our Expert Partners One component is “dynamic pricing.” ” You’re familiar with this model when considering your rack rate vs. your bottom prices. First, consider your hotel has a pricing path. What are the bottom and starting prices?

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Pricing Book Events Article 52

SiteMinder

OCTOBER 16, 2023

What is pricing intelligence? Pricing intelligence, also known as rate intelligence, is a way for hotels to optimise their pricing and profitability. It’s an essential part of a successful revenue management strategy and is implemented via the use of data and pricing intelligence tools.

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Revenue Hub

APRIL 2, 2024

NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date Here are some of the key drivers you should be able to record and find in your PMS: Market segment – The category of the market, grouping of rate codes, to which the reservation belongs, such as transient, group, etc.

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Reservations Book Pricing Article 97

Synergy Suite

MARCH 14, 2023

And that’s not even mentioning the benefits a quality restaurant reservation system provides to your front-of-house staff, allowing them to communicate and collaborate, find solutions in real-time, and generally have an ease and organization to their work. So, how do you choose the right restaurant reservation software for you?

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Hotel Business

JANUARY 8, 2024

has launched its newest multichannel national marketing campaign, “A Stay for Any You.” The new marketing campaign is the first since Choice Hotels integrated the Radisson Hotels Americas brands into its reservation system and migrated members of Radisson Rewards Americas to its Choice Privileges rewards program.

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Marketing Reservations Pricing Book 107

Les Roches

JANUARY 17, 2024

Strategic decisions about menu design, customer de­mographics, and pricing strategies also play critical roles. By unde­rstanding effective pricing strate­gies, restaurants can achieve a sustainable balance betwe­en profitability and memorable customer experience. Bachelor in Hospitality Management.

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Revenue Hub

NOVEMBER 22, 2023

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape. Whether it’s the emerging AI revolution or shifting content preferences on social media, there is never a shortage of new marketing strategies at your disposal.

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Hotel Owner

MARCH 12, 2024

Hotel Market Trends and Valuations’. Other data will explore design trends in an election year, lessons from market transactions and case studies exploring new trends in the hotel market. For further information and to reserve a place: [link]

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Revenue Hub

JANUARY 12, 2024

The Super Bowl is not just a sporting event; For restaurant owners and managers, it is a golden opportunity to leverage Super Bowl restaurant marketing to bring in more people to spectate, celebrate, and enjoy some camaraderie and delicious food.

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Marketing Catering Article Events 96

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

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Reservations Customer Service Marketing Pricing 177

SiteMinder

OCTOBER 15, 2023

What is hotel dynamic pricing? Dynamic pricing is a pricing strategy for hotels that involves changing room rates daily, or even within the day based on real-time market conditions. Taking supply and demand into account, dynamic pricing allows for prices to fluctuate regularly so the hotel can maximise revenue.

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Pricing Definition Book Marketing 59

Revenue Hub

JULY 10, 2023

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? From there, you can tailor marketing strategies, services and offerings to meet the requirements of each segmented group.

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Marketing Special Events Book Article 86

InnQuest

SEPTEMBER 5, 2023

It involves tracking and controlling inventory in real-time, making informed decisions on pricing, room allocation and availability, and ensuring that the right resources are available at the right time. Effective management ensures that rooms are allocated efficiently and priced competitively.

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STAAH

MAY 24, 2023

Market insights can provide a comprehensive understanding of market trends, guest preferences and industry dynamics. STAAH MAX users can analyze market insights and make informed decisions. Booking.com has introduced a feature that provides Market Insights into what bookers are searching for in your region.

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Marketing Guest Satisfaction Information Pricing 80

The Restaurant Times

FEBRUARY 7, 2023

Menu pricing is one of the most underestimated aspects of restaurant management. If your customers don’t think the prices on your menu are reasonable, how great your concept or your food is won’t matter much. This is where the concept of dynamic pricing comes in to help restaurants! What Is Dynamic Menu Pricing?

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Pricing Reservations POS Systems Marketing 52

Hotelogix

JANUARY 30, 2024

In this context, reports are critical as they provide key insights into your hotel's operations, from housekeeping to finance, marketing, and guest preferences. The report also covers cancellations, no-shows, and temporary reservations for the day.

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STAAH

MARCH 19, 2023

Philippines-based Royale Paragon Hospitality Group is a hospitality marketing management company looking into multiple boutique properties across the country, including A’s Guest House, Vivien’s Hotel, and Felicity Island Hotel in Lapu-Lapu City. As the updates are in real-time across all channels, rate parity issues are no longer a concern.

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Marketing Pricing Customer Service Reservations 87

Revenue Hub

APRIL 9, 2024

How to Increase Monthly Hotel RevPAR: To enhance monthly RevPAR, hoteliers must adopt strategic approaches that leverage market insights, guest preferences, and current trends. Evaluate Your Digital Marketing: Your hotel’s digital marketing efforts should be strategic and specific. Are there channels you’re missing?

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Book Reservations Article Marketing 102

Modern Restaurant Management

AUGUST 22, 2023

Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes. Customer-facing chatbots provide instant assistance to customers and can be used to address inquiries, facilitate reservations or to place orders.

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Marketing Communication Information Customer Service 167

InnQuest

JULY 11, 2022

Recent times have seen modern, online marketing strategies revolutionize the landscape of the tourism and hospitality industry. While traditional marketing strategies still yield results, they have now become merely an auxiliary factor in the overall success of a robust hotel marketing plan.

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