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Three Customer Service Lessons from a World Traveler

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I’m always looking for good customer service stories that teach or remind us about creating an amazing customer experience. I experienced something worth sharing recently, and we can take at least three lessons from it.

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Why the Marketing Budget Should Include Customer Service Training

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Many companies still believe that customer service is what happens when something goes wrong. However, that is only one part of customer service. The bigger picture is that customer service happens throughout a customer’s entire experience while doing business with you.

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The Biggest Opportunity in Customer Service

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I was asked the same question three times in the last week: What is the biggest opportunity in customer service? If you had asked me this question a month ago – or asked it a month from now – there could be a different answer. But today’s answer is not just timely, but also timeless. And the answer is:

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Three Customer Service and CX Metrics Every Employee Needs to Understand

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Many of you who read my articles or watch my videos may not have jobs related to customer service or CX measurement, but that doesn’t mean you shouldn’t pay attention to what I’m about to share.

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Top Customer Service and CX Predictions and Trends for 2024

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I recently wrote two articles in my weekly Forbes column with my top predictions and trends for customer service and customer experience. Happy New Year! What’s 2024 going to be like? I’ve taken five of my favorites from the list to share here in The Shepard Letter. Here are my top predictions for 2024.

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Customer Service Is Like Dating

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I like the title of this article, but perhaps a more appropriate title might be: Customer Service Is Like Being Married.

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“We Deliver Amazing Customer Service”: The Difference Between Perception and Reality

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When it comes to customer service and customer experience (CX), there is a difference between perception and reality. This is an important topic that every CEO, business owner, leader, manager, and supervisor must understand.