Hospitality Magazine

FEBRUARY 21, 2024

But it’s also essential to think about the landscape and how it’s evolving. You want your venue to go the distance — here are some tips to kickstart your marketing strategy this year. The post Everything you need to know about marketing your hospitality business appeared first on hospitality | Magazine.

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eHotelier

MARCH 28, 2023

Here's how hoteliers can position themselves to drive revenue, attract more guests, and stay relevant in a rapidly changing landscape.

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Marketing 312

Lodging Magazine

MAY 19, 2023

With interest rates not expected to decline until mid- to late 2024, hoteliers are still navigating market conditions that are characterized by a higher debt-cost reality, fewer active lenders, and struggling debt coverage ratios. Further exacerbated by the recent U.S. Further exacerbated by the recent U.S.

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Magazine Marketing 92

Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. In fact, Influencer Marketing Hu b stated that businesses are making $5.78 in earned media value for every $1 spent on influencer marketing.

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Hospitality Magazine

JULY 3, 2023

Getting the word out about your business can be a big task, especially with the ever-changing digital landscape. At this year’s Hospitality Leaders Summit, guests are set to hear from some of the industry’s best marketing stars through a 30-minute panel.

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Lodging Magazine

NOVEMBER 20, 2023

In today’s rapidly evolving business travel landscape, convention and visitor bureaus (CVBs) and destination marketing organizations (DMOs) remain allies to the hospitality industry in their respective cities.

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Revenue Hub

APRIL 15, 2024

B2B hotel marketing focuses on building relationships with other businesses, such as travel agencies, corporate clients, and event organizers, differing fundamentally from B2C marketing’s target on individual consumers. These clients seek value, reliability, and a partner that understands their complex travel and lodging requirements.

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Marketing Communication Article Catering 84

Revenue Hub

APRIL 19, 2024

While hotel marketing tools such as organic content, social media posts, and email campaigns contribute to generating interest in a property, they fall short in pinpointing the precise moment when a potential guest is prepared to make a reservation. The above only accounts for one fraction of the space that metasearch systems encompass.

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Revenue Hub

APRIL 23, 2024

In today’s competitive hospitality landscape, hoteliers are constantly seeking ways to stand out and attract guests. While traditional marketing tactics still hold value, Artificial Intelligence (AI) is emerging as a game-changer, offering a powerful tool to reach the right audience and maximize your return on investment (ROI).

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Marketing Budgeting Book Information 87

Revfine

APRIL 7, 2024

These rules signify a pivotal shift in the ever-evolving landscape of email marketing. To ensure your marketing emails reach their intended recipients, it's crucial to comprehend and adhere The post New Sending Requirements for Email Marketing for Hotels, and What Happens if They Don’t?

Marketing 78

Marketing 78

Revenue Hub

MARCH 22, 2024

Unfortunately, there is not a one-size-fits-all approach to marketing for hotels, and the days of dumping dollars into a single channel are long gone. Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, this means everywhere.

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Marketing Book Article Budgeting 90

Hospitality Net

OCTOBER 30, 2023

The Market Snapshot: Asia Pacific 2023 highlights an overview of transaction activity in the region and presents 25 markets’ current hospitality landscape; each covering demand and supply dynamics, hotel performances, and key transactions.

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Revenue Hub

JULY 18, 2023

Subscribe to our weekly newsletter and stay up to date In this landscape, cultivating a consistent and seamless user experience across all channels has become paramount. Enter omnichannel marketing, a strategic approach that considers all marketing channels to craft the most optimal customer experience.

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Marketing Article Customer Service Presentation 80

Revenue Hub

APRIL 3, 2024

Our current social media landscape has put immense pressure on showcasing real-life, “relatable” photography instead of staged, “stock” photos. User-generated content (UGC) and influencer marketing have ushered in a new digital marketing standard that strives to capture and post content that everyday customers can relate to.

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Marketing Article 82

Revfine

MARCH 22, 2024

When exploring the landscape of digital marketing for hotels, we see many new emerging trends, such as AI, Automation, social media, influencer marketing, and more. Many may wonder, "Is email marketing still relevant for hotels?" Why Email Marketing for Your Property? And the answer is an assured yes.

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Marketing Communication 70

SiteMinder

APRIL 28, 2024

There is clear indication that the outbound Chinese traveller market is rebounding, and we are delighted to take our partnership with SiteMinder to the next level, to ensure that more hotels around the world have the opportunity to capitalise on a strong revenue stream,” says Monica Xiao, CEO of Accommodation Business Group at Trip.com Group.

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Marketing Book Pricing Information 110

Revenue Hub

JANUARY 24, 2024

In the competitive landscape of hotel marketing, the cost of acquiring new customers is a pivotal metric for success. In the hotel industry, this encompasses expenses on advertising, promotional activities, staff salaries, and technology costs associated with marketing.

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Hotel Owner

MARCH 22, 2024

Ston Easton Park Estate, a former country house hotel in Somerset, has been brought to market for an undisclosed price. The Grade I listed Palladian mansion, which features 20 bedrooms, sits within 28 acres of gardens and landscaped grounds designed in the 1700’s by English landscape designer, Humphrey Repton.

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Marketing Pricing 52

Lodging Magazine

NOVEMBER 21, 2022

ARLINGTON, Virginia—Knowland introduced Market Snapshot, which delivers data insights sales leaders can use to understand markets, define sales strategies, and grow group business share. Market Snapshot offers insights into market performance […].

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Marketing Magazine 105

Hotel Owner

APRIL 29, 2024

The freehold of The Courthouse in Knutsford, East Cheshire, is currently being marketed for an undisclosed sum. The grade II listed hotel is arranged over three floors and comprises nine individual bedrooms, a bar and restaurant with private dining options and two meeting rooms which can be converted into double bedrooms.

Marketing 52

Marketing Training Events 52

Hotel Owner

DECEMBER 4, 2023

The freehold of Gibbon Bridge Hotel and Restaurant in Chipping, Lancashire, has hit the market for an undisclosed sum. Externally, the country house hotel is situated in nine acres of landscaped gardens with planning permission granted for additional bedrooms and leisure facilities.

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Hospitality Net

APRIL 15, 2024

As we navigate the ever-changing landscape of the hospitality real estate market, our team at CBRE Hotels remains committed to providing you with the insights and guidance you need to make informed decisions.

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Marketing Information 55

Revenue Hub

OCTOBER 20, 2023

As publishers have enhanced their callout and extension features to improve the user experience and provide additional exposure for advertisers, Tripadvisor is introducing Enhanced Marketing Text in the metasearch auction. NB: This is an article from Koddi Subscribe to our weekly newsletter and stay up to date What is Enhanced Marketing Text?

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Marketing Article Reservations Pricing 95

Modern Restaurant Management

NOVEMBER 7, 2023

Effective full-funnel marketing strategies are vital for the success of any business, but are definitely the garnish on top for those in the food and beverage industry. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

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Hospitality Net

AUGUST 31, 2023

In today’s fiercely competitive higher education landscape, colleges and universities must implement innovative marketing strategies that can efficiently attract and convert potential students. And, with the advent of the digital revolution, there has been a fundamental shift in the way marketing works.

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Marketing 88

Hotel Owner

JANUARY 4, 2024

The Prince’s House Hotel in Glenfinnan, Scotland, has been brought to market by Graham and Sibbald for offers in the region of £500k for the freehold. Peter Seymour, director at Graham and Sibbald, said: “We are delighted to bring to the market the Prince’s House Hotel.

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Marketing Presentation 98

Revfine

SEPTEMBER 21, 2023

As a hotel marketer, you know that managing multiple communication channels to reach out to potential guests can be an overwhelming task. With the ever-evolving digital landscape, it's becoming increasingly difficult to keep up with the latest trends and ensure consistent brand messaging across all channels.

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Marketing Communication 101

Revenue Hub

AUGUST 2, 2023

The rapidly changing landscape of hotel marketing is reshaping the traditional 4Ps – Product, Price, Promotion, and Place. Harnessing technology, data, and innovative tactics to create exceptional guest experiences and drive revenue is paramount in this ever-evolving landscape. Conceived in the early 1960s by E.

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Marketing Pricing Article Blog 89

Revfine

JANUARY 29, 2024

Country Marketing Country marketing promotes a nation's unique cultural, economic, and natural attributes to attract tourism, investment, and international goodwill. It's important as it enhances global perception and competitiveness, boosts economic development, and fosters cultural exchange and understanding.

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Marketing 52

Hotel Owner

JANUARY 9, 2024

Driftwood Hotel, a clifftop hotel in Cornwall, has been brought to market for an undisclosed sum. The New-England inspired hotel features 14 rooms, a restaurant and a three-bedroom owner’s house, along with landscaped gardens and grounds of around five acres that lead down to a private beach.

Marketing 94

Marketing 94

InnQuest

JULY 11, 2022

Recent times have seen modern, online marketing strategies revolutionize the landscape of the tourism and hospitality industry. While traditional marketing strategies still yield results, they have now become merely an auxiliary factor in the overall success of a robust hotel marketing plan.

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Marketing Travel and Tourism Definition Book 130

Modern Restaurant Management

JUNE 18, 2020

In the new business landscape, resilience and optimism will play a key role in meeting and managing the challenges. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing? As a restaurant owner, how can you pivot your marketing message in innovative ways?

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Marketing Events Reservations 227

eHotelier

DECEMBER 10, 2023

From International Luxury Travel Market (ILTM) Cannes, Marriott International, Inc. announces its milestone 500th luxury hotel opening, bolstering its position as a leader in luxury. Featuring an unrivaled portfolio of luxury hotel brands, The Ritz-Carlton, St.

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Marketing 130

Revenue Hub

NOVEMBER 22, 2023

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape. Whether it’s the emerging AI revolution or shifting content preferences on social media, there is never a shortage of new marketing strategies at your disposal.

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Marketing Article Book Presentation 93

Hospitality Net

SEPTEMBER 18, 2023

Hotel management companies (HMC) find themselves grappling with a myriad of challenges in the current digital marketing landscape, including driving innovation, standardizing processes, scalability, changing vendor products, and privacy and legal concerns.

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Marketing 81

Revenue Hub

JANUARY 26, 2023

Read more articles from Cendyn The post CCPA, CPRA and the Changing Privacy Landscape appeared first on Revenue Hub. Reminder: This information is intended as an overview, not a comprehensive legal resource. For more information, please visit the information centers for both the CCPA and CPRA.)

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Information Article Document Marketing 84

Hospitality Net

NOVEMBER 20, 2023

In the contemporary technological landscape, the marketing sector is experiencing a groundbreaking transition with the emergence of Web3, signifying a substantial deviation from the established norms of Web2 methodologies.

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Marketing Article 80