Hospitality Net

FEBRUARY 7, 2024

Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reported meetings and events in secondary markets outpaced the traditional Top 25 markets in January. Most notably, the highest growth Top 25 market, Nashville, was up 16.1

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Lodging Magazine

APRIL 5, 2024

Louis, Missouri-Illinois market led the top 25 markets in March for meetings and events growth with 24.3 National associations and education groups led in four of the five top markets. Overall year-over-year event volume growth for the […] The post Knowland: St. percent year-over-year growth. percent growth.

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Revenue Hub

APRIL 23, 2024

Welcome to talk about something you all use but might not always think of as a marketing superstar – WhatsApp! In this article, we’re going to show you how real businesses are using WhatsApp to make their mark in the big, wide world of marketing. 4: Event Promotion Let’s talk about fun stuff like events!

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InnQuest

MAY 9, 2023

Email marketing has become an increasingly important tool for hotels to promote their services and attract customers. With the ability to reach potential customers directly and effectively, email marketing can be an essential part of any hotel’s marketing strategy.

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Modern Restaurant Management

MARCH 14, 2024

The event planning industry is experiencing a significant transformation. This shift from traditional expertise to technological innovation in wine selection is reflective of a broader transformation within event planning.

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Revenue Hub

MARCH 20, 2024

Understanding market segmentation is crucial in the hotel industry for successful sales. NB: This is an article from Upmail Subscribe to our weekly newsletter and stay up to date The power of market segmentation is essential in proposal creation, where resonating with a specific audience can make or break a booking.

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Lodging Magazine

MARCH 19, 2024

Celebrating its 35th milestone year, event attendees number over 2,100 from 950 companies across 48 states, including 100 college students. Event programming and speakers include underrepresented groups within the hospitality industry and new programming aimed at engaging attendees.

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Revenue Hub

MARCH 12, 2024

An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services. What Is Experiential Marketing? This marketing style is known as event, engagement, on-ground, and live marketing.

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Hotel Business

APRIL 12, 2024

Key to planners’ success will be the use of artificial intelligence (AI) to increase efficiency and improve attendee experience as well as strong partnerships with Convention & Visitors Bureaus (CVBs) to support the event. The companies surveyed more than 450 meetings and events professionals in the U.S. live events and 4.5

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eHotelier

JANUARY 23, 2023

Northstar Travel Group ("Northstar"), the largest information services, data, events, and marketing solutions company focused exclusively on the travel industry, has promoted Mary Pat Sullivan to the position of Executive Vice President of Marketing for the Travel Group.

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Hospitality Net

APRIL 22, 2024

A number of large-scale events have boosted hotel performance in Adelaide, with further jumps expected for upcoming events, according to recent data from CoStar. CoStar is a leading provider of online real estate marketplaces, information and analytics in the property markets.

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Les Roches

OCTOBER 30, 2023

If you’re looking for a career path in the hospitality industry that’s full of challenges and variety, you may have considered event marketing. The event industry is a growing and dynamic field, so it can be a highly rewarding option when looking at hospitality careers.

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Horizon Hospitality

MARCH 19, 2024

However, this commitment to tradition shouldn’t extend to your marketing tactics. Not sure if your country club marketing is falling behind? Here are a few basics to consider: Email Communications are Impersonal With all the talk of social media trends, it’s easy to forget that email is still a powerful marketing tool.

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eHotelier

MARCH 15, 2023

beam, the trade association for the business events, accommodation, and meetings industry, has appointed Ian Brown, the Venues and Events Director of vbx, to its board as Marketing Director.

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Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. In fact, Influencer Marketing Hu b stated that businesses are making $5.78 in earned media value for every $1 spent on influencer marketing.

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Hotel Business

MAY 8, 2023

meetings and events industry by volume for April, according to Knowland. The leading industry driver for meetings was national associations, placing either first or second across the top five markets. According to STR, Chicago was a top market for group rooms sold in April. Chicago led the U.S. over April 2022.

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Revenue Hub

APRIL 23, 2024

While traditional marketing tactics still hold value, Artificial Intelligence (AI) is emerging as a game-changer, offering a powerful tool to reach the right audience and maximize your return on investment (ROI). This can increase the conversions by two (2) fold – this is the magic of AI in hotel marketing.

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Hospitality Magazine

FEBRUARY 21, 2024

You want your venue to go the distance — here are some tips to kickstart your marketing strategy this year. Invest in events Collaborations with chefs, bartenders, sommeliers, and other hospitality professionals are a great way to introduce your venue to new guests.

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Hotel Business

APRIL 6, 2023

The Washington, DC-MD-VA market led the U.S. meetings and events industry by volume for March, according to data from Knowland. The leading industry driver for meetings was national associations across four of the top five markets. The market averaged 200 attendees per meeting and 5,468 sq. over March 2022.

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Hospitality Net

MARCH 14, 2024

Officials of the California Lodging Investment Conference [CLIC], the only hospitality conference focused on the California hotel market, today announced the successful completion of its seventh annual event held at the Westin South Coast Plaza in Costa Mesa, Calif.

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Revenue Hub

APRIL 15, 2024

B2B hotel marketing focuses on building relationships with other businesses, such as travel agencies, corporate clients, and event organizers, differing fundamentally from B2C marketing’s target on individual consumers.

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Boutique Hotel News

NOVEMBER 4, 2022

In other news, IHM in partnership with AHV Associates and H+G hosted an event at the House of Lords last week. Following short presentations from six industry figures, we discussed the state of the hotel market. Take a look at some key takeaways from the event here. Read the full piece here.

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Lodging Magazine

NOVEMBER 20, 2023

In today’s rapidly evolving business travel landscape, convention and visitor bureaus (CVBs) and destination marketing organizations (DMOs) remain allies to the hospitality industry in their respective cities. With record attendance, it […] The post The Data-Driven CVB: Modern Destination Marketing appeared first on LODGING Magazine.

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eHotelier

AUGUST 27, 2023

Key Takeaways from the HSMAI Marketing Strategy Conference 2023 - Events - Insights

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Hotel Owner

MARCH 27, 2024

The freehold of Morley House, a hotel development site with GDV for in excess of £250m, has hit the market for an undisclosed amount. This would include a rooftop to be used as a bar, for events and rooms. The site sits in the middle of a prime office destination and a growing leisure destination.

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Hospitality Net

MAY 4, 2023

Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, continued its monthly monitoring of the top 25 markets to identify those markets that are leading the industry in meeting and event volume. Today the company announced that the Chicago market led the U.S.

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Boutique Hotel News

NOVEMBER 10, 2022

UK: Harry Fielder, managing director at Umi, has been appointed chair of the Hotel Marketing Association ( HMA ) for the next two years. Each year, the HMA hosts a series of networking events for its members to engage with industry experts and gain access to resources and programmes for professional development.

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Revenue Hub

MARCH 28, 2024

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Paid ads are an ideal way for hotels to improve visibility and capitalize on increased demand, area events and more.

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Revenue Hub

OCTOBER 18, 2023

Whether they revolve around sports, fashion, music or art, public events possess a unique power to bring together diverse crowds from across the globe. Let’s explore some ways you can seize the moment and turn local event traffic into increased direct revenue.

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Hotel Business

NOVEMBER 16, 2023

In the last few years, many in-person meetings, events and conventions worldwide were canceled or postponed. However, in 2024, meeting, professional event and convention spending is projected to increase alongside in-person demand, according to a recent survey from American Express Global Business Travel. Orlando, one of the U.S.’

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Lodging Magazine Operations

OCTOBER 6, 2023

For the top five performing markets, national associations took the lead, with healthcare, education, and weddings leading as top industry growth drivers. Nashville’s growth was stimulated by the healthcare and technology industry segments, representing 34 percent of the corporate events in the market.

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Hotel Business

MARCH 8, 2023

The San Diego market led the U.S. meetings and events industry by volume for February, according to data from Knowland. The leading industry driver for meetings was technology and healthcare across four of the top five markets. The following three markets, Dallas; Washington, DC; and Atlanta rounded out the top five markets.

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Modern Restaurant Management

NOVEMBER 15, 2023

Virtual Restaurants can be a great way to test new menu ideas or reach a new market. Here are some simple tips on how to market a virtual restaurant: Create a Strong Brand Your restaurant's brand sets it apart from the competition and creates expectations for your customers. Contribute to local charities or initiatives.

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Boutique Hotelier

FEBRUARY 13, 2023

The Coniston, a luxury hotel in Skipton, Yorkshire, has unveiled the refurbished Bannister Suite, as the hotel makes a play for the weddings and corporate events market. Designed to accommodate weddings and corporate events, the Bannister Suite can accommodate up to 120 guests for a sit-down dinner.

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Hospitality Net

MARCH 12, 2024

A series of events pushed all-time high occupancy levels in Dubai, according to February preliminary data from CoStar. CoStar is a leading provider of online real estate marketplaces, information, and analytics in the property markets.

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Hotel Business

FEBRUARY 9, 2024

Meetings and events in secondary markets outpaced the traditional top 25 markets in January, according to data from Knowland. Most notably, the highest growth top 25 market, Nashville, was up 16.1%, while the top-growth secondary market city, Lexington, KY, had a 76.4% uptick in meetings and events for the month.

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Hotel Owner

APRIL 23, 2024

Haselbury Mill near Crewkerne in Somerset, a unique historical venue comprising a 21-room hotel, pub, restaurant, tithe barn and breathtaking wedding and event spaces, has officially hit the market. The business at Haselbury Mill is multifaceted, catering for weddings, events and meetings as well as hotel guests and day visitors.

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