Blue Magnet Interactive

OCTOBER 27, 2023

From the undying power of social media to the continued importance of search engine marketing, maintaining a robust online presence is no longer a luxury – it’s a vital aspect of success. With a robust online strategy, hotels can tap into markets they never imagined accessing. Versatility: Digital marketing is diverse.

Budgeting 52

Budgeting Marketing Blog Book 52

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Three Tips to Promote a Restaurant on a Low Budget. Restaurant email marketing is another cost-effective way to boost your brand. Send Relevant Emails.

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Marketing Budgeting Communication Information 203

Hotel Owner

AUGUST 22, 2023

EasyHotel has reported a rise in occupancy levels in 2023 in light of multiple sports events across Europe. According to the budget hotel chain, the most significant boost to occupancy levels came from the FA Cup match between Manchester City and Arsenal in January 2023, where a 117% surge in occupancy was recorded against the prior year.

Events 96

Events Budgeting Marketing 96

STAAH

NOVEMBER 29, 2022

With the industry still recovering from the pandemic and inflation impacting both revenues and operational costs, what should budget 2023 consider? The unprecedented volatility has made the task of budgeting for 2023 daunting. Let’s look at a few areas you should think about when preparing the annual budget for your hotel.

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Budgeting Pricing Book Accounting 65

Revenue Hub

MARCH 22, 2024

From OTA fees to online ads, digital marketing can eat up a chunk of the budget for independent hoteliers. But hey, good news – there’s a bunch of nifty free digital marketing tools out there for hotel marketers! Google When it comes to free digital marketing tools for your hotel, Google is your best friend.

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Marketing Travel and Tourism Book Information 83

Hospitality Net

NOVEMBER 7, 2023

Cvent, a market-leading meetings, events and hospitality technology provider, has published the latest instalment of the Cvent Planner Sourcing Report: Europe Edition October 2023.

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Events Budgeting Marketing 75

SiteMinder

NOVEMBER 22, 2023

What are hotel events? Hotel events transform hotels into hubs of activity and excitement. These events range from elegant corporate conferences to vibrant weddings, each offering a unique atmosphere and a multitude of opportunities. Events are a never-ending marketing opportunity and a major source of tourism.

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Events Budgeting Book Workshop 59

Revenue Hub

JANUARY 30, 2024

A commercial strategy platform uses data from revenue, sales and marketing to identify the correlating data trends to provide insight relevant to each discipline. Revenue, sales, and marketing have their own departmental goals that determine how they are evaluated. They want marketing to spend more during times of low demand.

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Marketing Pricing Article Budgeting 89

7 Shifts

JULY 10, 2020

1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Set a budget ?? With your goal set, work backwards to determine your budget. Plan your staffing ?????

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Events Budgeting Reservations Scheduling 140

Xotels

AUGUST 15, 2022

How far are you with your targets, budget, and plan of attack for next year? Did you make your new hotel budget already or are you right in the middle? Now is the time to take action to build your hotel budget plan! Hotel Budgets: Where it All Starts… The basis of the target or budget lies in a detailed demand calendar.

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Budgeting Marketing Blog Accounting 59

Revenue Hub

OCTOBER 21, 2022

Wondering if it’s even possible for non-branded properties without massive marketing budgets to beat the OTAs at their own game, and drive more bookings to their website? NB: This is an online event conceived and produced by Jurrnee. Event Replay] appeared first on Revenue Hub. If so, how?

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Book Events Budgeting Marketing 92

Les Roches

MAY 9, 2023

With job growth for meeting and event planners expected to grow at a rate of 18% between 2021 and 2033 , now is the perfect time to consider starting a career in corporate events management. What is corporate events management? Why is corporate events management important? What are the different types of corporate events?

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Events Event Coordination Budgeting Hospitality Management 52

Les Roches

JANUARY 23, 2024

As an event manager, your role is to design e­xceptional experie­nces by turning concepts into tangible realitie­s. Whether you’re alre­ady on this exciting journey or just beginning, here’s what you need to know about what it takes to create memorable events and carry out effective eve­nt planning strate­gies.

Events 52

Events Budgeting Communication Scheduling 52

Les Roches

MARCH 22, 2023

The events industry is a dynamic and exhilarating field that offers various opportunities for career growth. One of those fulfilling and exciting career paths is event planning, which offers a wide range of opportunities for creativity and problem-solving. What is event planning?

Events 52

Events Budgeting Vendor Management Communication 52

Revenue Hub

SEPTEMBER 11, 2023

During my many trips over the past few months encompassing the US, the Middle East, and APAC, I have seen firsthand that the groups, events, and meetings are again back in full swing. Marketing Sherpa research shows that B2B data decays at a rate of 2.1% Review internal meetings and determine the essential attendees.

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Marketing Events Catering Article 89

Revenue Hub

OCTOBER 19, 2022

NB: This is an online event conceived and produced by Jurrnee. During this event, you’ll hear discussions around the following areas: Is the PMS truly the “heart” of the tech stack? Event Replay] appeared first on Revenue Hub. Subscribe to our weekly newsletter and stay up to date.

Events 91

Events Budgeting Book Marketing 91

Les Roches

MARCH 23, 2023

Hotel marketing can be an incredibly important part of a hotel’s success. Effective marketing helps to bring in new customers, build brand loyalty, and increase hotel revenue. In this article, we’ll discuss why hotel marketing is an important part of hospitality management , the different hotel marketing strategies available.

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Marketing Events Hospitality Management Information 98

Revenue Hub

MAY 1, 2024

Even if a bid isn’t won, it provides a great opportunity for hotels to showcase their facilities and services to industry professionals and implement marketing campaigns for future bids. Professionals find suitable hotels via RFP and event tools or manually through hotel websites, search engines, and online directories.

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Events Article Budgeting Reservations 96

Revenue Hub

JULY 10, 2023

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? From there, you can tailor marketing strategies, services and offerings to meet the requirements of each segmented group.

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Marketing Special Events Book Article 81

Modern Restaurant Management

JANUARY 9, 2024

When considering expansion plans, restaurants should understand the demand in their local market as well as the competitive environment. How Restaurants Can Use Marketing to Drive Growth As restaurant work to drive growth through marketing, there are several steps that they should follow.

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Revenue Hub

MAY 11, 2023

However, it wasn’t just trips that were canceled ad nauseam over the course of the pandemic – it was also groups and events. Now, in the wake of the pandemic, we are not only seeing “revenge travel”; we are witnessing revenge events. Finally, the appetite for in-person events is, once again, omnipresent – if not insatiable.

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Events Pricing Catering Book 86

Hotel Owner

OCTOBER 17, 2023

The UK’s luxury hotel market has been driving the hotel industry’s recovery, with record room rates and revenue per available room (RevPAR) increasing , according to RSM’s Hotels Tracker. While occupancy levels still lag behind pre-pandemic levels, many consumers are opting for budget hotels, squeezing middle-market options.

Budgeting 98

Budgeting Events Reservations Marketing 98

Les Roches

FEBRUARY 21, 2024

Step into the­ future of event planning, whe­re technology developments in the hospitality industry play a crucial role in cre­ating extraordinary experie­nces and event technology have a profound impact on confe­rences and eve­nt management. What is event technology?

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Events Accounting Information Budgeting 52

Social Hospitality

AUGUST 9, 2023

Data can be especially impactful in marketing. Instead of relying on a hunch, marketers can make informed decisions about how to inspire meaningful engagement with their target audience and create content that leads to conversions. We’re going to dive into ways you can gather data efficiently to elevate your marketing strategies.

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Marketing Information Events Demo 52

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

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Marketing Events Customer Service Budgeting 52

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. What are they ordering?

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Marketing Blog Budgeting Pricing 167

Hotel Business

FEBRUARY 1, 2024

The report reveals insights to help industry professionals understand what meeting planners and event managers expect and will prioritize in 2024. Highlights from the survey include: The rise in F&B and AV prices of up to 50% is a game changer for event design and production. AI plays an increasing role in the meetings industry.

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Pricing Events Budgeting Presentation 109

Social Hospitality

JULY 5, 2022

Marketing nowadays takes many forms and happens on various platforms. Let’s look at both types of marketing and examine their strong and weak points. Let’s look at both types of marketing and examine their strong and weak points. Traditional Marketing Explained. Which is best for your business?

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Marketing Events Blog Budgeting 75

SiteMinder

FEBRUARY 14, 2024

It enables: Market positioning and brand differentiation Adapting to trends allows hotels to position themselves strategically in a crowded market, highlighting unique selling points that resonate with current consumer interests. Otherwise they are combating inflation by choosing cheaper rooms or purchasing packages.

Travel and Tourism 59

Travel and Tourism Marketing Catering Book 59

STAAH

APRIL 25, 2024

Rich Culture Delhi’s cultural mosaic is a vibrant blend of Mughal grandeur, bustling markets, and religious diversity. Cultural Festivals and Events Delhi hosts a vibrant tapestry of cultural festivals and events throughout the year. These havens remind us of nature’s soothing embrace.

Budgeting 86

Budgeting Catering Events Blog 86

Les Roches

JULY 21, 2023

If you are considering starting a career in hospitality management , you might have looked at event planning as a possible career goal. Event planning is an exciting field and can be very rewarding for the right person. Read on to find out more about how to start your career in hospitality and events. What is event planning?

Events 52

Events Communication Catering Workshop 52

Hotel Owner

OCTOBER 19, 2023

Data from CoStar shows that the hotel sector saw an average RevPAR increase of 10% in the summer mostly driven by the returning international demand and big events. This year Britain has seen some huge events, from Eurovision and The Open Championship in Liverpool to mega tours from artists such as Beyonce, Harry Styles and Arctic Monkeys.

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Events Pricing Budgeting Definition 105

Boutique Hotel News

JANUARY 16, 2023

Rising costs spur budget increases . Eighty-one per cent in total say their budget will rise, including 26 per cent who predict it will increase significantly. Only around one in six travel managers (15 per cent) believe their budget will decrease. Travel buyers also plan events . Supplier takeaway.

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Budgeting Download Events Pricing 130

Blue Magnet Interactive

DECEMBER 20, 2023

The Power of Strategic Marketing in the Hotel Industry In the fast-evolving landscape of the hospitality industry, hotels find themselves navigating through a digital realm where competition is fierce, and every click matters. Welcome to the era where strategic marketing is not just an option but a necessity. throughout the year.

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Marketing Training Book Budgeting 52

InnQuest

AUGUST 8, 2023

In other words, it is a form of dynamic pricing where businesses vary the prices based on the changes in demand and real-time market conditions. Offering competitive rates during off-peak seasons allows hotels to remain active in the market and attract guests even when other competitors might be struggling to maintain occupancy.

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Pricing Guest Satisfaction Blog Budgeting 220

Revenue Hub

JANUARY 18, 2024

And more importantly: how can you use this knowledge to optimize your pricing, marketing and conversions? It helps you analyze the unique selling points (USPs), strengths and weaknesses of your hotel and other players in the market. They’re likely to attract a clientele with a similar budget and idea of what’s good value for money.

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Competitive Analysis Budgeting Pricing Article 83

Les Roches

AUGUST 16, 2022

If you’re curious about what marketing managers do , you’re in the right place. We will discuss the many responsibilities that marketing managers have and talk about the soft skills and traits necessary for this career field. What is a marketing manager? How to become a marketing manager. MBA Hospitality.

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Marketing Communication Budgeting Hospitality Management 52