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Elevating Your Hotel Prospecting with Strategic Email Communication

Revenue Hub

In fact, email marketing has a 2x higher return than cold calling. However, it’s not enough to simply email prospects, the key lies in strategic and thoughtful communication to stand out amidst the barrage of emails recipients receive daily. Personalization is the cornerstone of effective email communication.

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How to Tailor Hotel Proposals to Specific Market Segments

Revenue Hub

Understanding market segmentation is crucial in the hotel industry for successful sales. NB: This is an article from Upmail Subscribe to our weekly newsletter and stay up to date The power of market segmentation is essential in proposal creation, where resonating with a specific audience can make or break a booking.

Marketing 100
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How to Tell if Your Country Club Marketing is Stuck in the Rough

Horizon Hospitality

However, this commitment to tradition shouldn’t extend to your marketing tactics. To attract new demographics and engage existing members, your club should keep its communications and messaging fresh. Not sure if your country club marketing is falling behind? Create content that is engaging and useful.

Marketing 130
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Digital Communication Strategies to Drive Hotel Revenue

Revenue Hub

Many hoteliers relied on brochures, magazine ads, or even a “vacancy” sign at the front of their property as their primary means of communication with potential guests. Many hotels miss the important piece that booking engines play in their communication puzzle. Implement dynamic pricing based on local events, demand, and season.

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Tech Meets Tannins: The Role of AI in Modern Event Planning

Modern Restaurant Management

The event planning industry is experiencing a significant transformation. This shift from traditional expertise to technological innovation in wine selection is reflective of a broader transformation within event planning.

Events 189
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How to succeed as an event marketing manager

Les Roches

If you’re looking for a career path in the hospitality industry that’s full of challenges and variety, you may have considered event marketing. The event industry is a growing and dynamic field, so it can be a highly rewarding option when looking at hospitality careers.

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B2B Hotel Marketing Strategies for Building Brand Loyalty

Revenue Hub

B2B hotel marketing focuses on building relationships with other businesses, such as travel agencies, corporate clients, and event organizers, differing fundamentally from B2C marketing’s target on individual consumers.