Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Or you can partner with influencers, invite them to the restaurant, and ask them for a review on their accounts. Does this type of marketing work in 2022?

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Hotel Business

OCTOBER 27, 2023

Knowland , a provider of data-as-a-service insights on meetings and events for hospitality, has launched Market Segmentation, an add-on feature designed to help on-property sales teams better understand and target the right group segments booking in their market. 31 by reaching out to clientcare@knowland.com.

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Hotel Business

AUGUST 15, 2023

The top 14 hotel markets have fully recovered group revenue in comparison to the same time in 2019 according to the Group and Business Performance Index from Knowland and Amadeus Hospitality for the second quarter of this year. The post Report: Group revenue fully recovered in Q2 for top 14 markets appeared first on hotelbusiness.com.

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Restaurant Engine

FEBRUARY 8, 2023

What’s more, you also know that social media marketing is vital in today’s digital world. This article examines why the best restaurants have these four social media accounts and how you can harness their power for your business. #1: You may also be trying to use multiple platforms. So start a conversation with people.

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Revenue Hub

NOVEMBER 9, 2023

NB: This is an article from EHL In 2019, the luxury goods industry accounted for global revenues approximating g $1.4 After the pandemic, forecasts remain optimistic, with expectations for the luxury market to recuperate to levels observed prior to the COVID-19 pandemic, as per insights provided by Deloitte.

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Les Roches

MARCH 23, 2023

Hotel marketing can be an incredibly important part of a hotel’s success. Effective marketing helps to bring in new customers, build brand loyalty, and increase hotel revenue. In this article, we’ll discuss why hotel marketing is an important part of hospitality management , the different hotel marketing strategies available.

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eHotelier

JULY 16, 2023

Omni Amelia Island Resort is pleased to announce the appointment of Carolyn Horton and Karen Donatelli to its sales team as Director of Sales, and Director, National Accounts respectively. Horton and Donatelli will lead the sales team in bringing meetings and events opportunities to the resort.

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Les Roches

MAY 9, 2023

With job growth for meeting and event planners expected to grow at a rate of 18% between 2021 and 2033 , now is the perfect time to consider starting a career in corporate events management. What is corporate events management? Why is corporate events management important? What are the different types of corporate events?

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Hotel Business

NOVEMBER 18, 2022

Knowland , a provider of data-as-a-service insights on meetings and events for hospitality, has introduced Market Snapshot. This new feature delivers data insights sales leaders can use to understand their markets better, define sales strategies and grow group business share. “In

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Hospitality Net

OCTOBER 11, 2023

Today Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, announced the Crowne Plaza Dubai Marina Hotel selected the Knowland platform to gain access to insights into untapped industries and potential accounts, expand opportunities within the luxury hotel sector and empower sales teams to reallocate (..)

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Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

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Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Crisp and sharp. Attracting New Customers. Out-Of-Home.

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Les Roches

FEBRUARY 21, 2024

Step into the­ future of event planning, whe­re technology developments in the hospitality industry play a crucial role in cre­ating extraordinary experie­nces and event technology have a profound impact on confe­rences and eve­nt management. What is event technology?

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Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Revenue Hub

NOVEMBER 21, 2022

But what happens when you ask them about meeting space utilization, revenue per available square foot, or other key metrics pertaining to meetings and events (M&E)? Understanding the tremendous revenue-boosting opportunity of meetings and events in 2023. More likely than not, the hotelier would need some time to find the answer.

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7 Shifts

JULY 10, 2020

Stay tuned for a few special tips from Melissa Bensky, one of Toronto’s most prolific foodgrammers with her account, @tastethesix. 1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Plan your staffing ?????

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Modern Restaurant Management

DECEMBER 10, 2021

Your customer’s word-of-mouth advocacy is an invaluable marketing strategy. Make Use of Local SEO and Content Marketing. Creating a Google My Business account for your restaurant is a great way to ensure that all vital information will be at the customer’s fingertips. Create a Conversation Trigger.

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Hotel Business

MARCH 1, 2024

Knowland , provider of data-as-a-service insights on meetings and events for hospitality, reported a significant increase of 50% in convention and conference center platform usage in 2023. Knowland data shows that these hotel venues dominate in the top 25 markets, over 2-1. The average large hotel venue in the U.S.

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Les Roches

JANUARY 23, 2024

As an event manager, your role is to design e­xceptional experie­nces by turning concepts into tangible realitie­s. Whether you’re alre­ady on this exciting journey or just beginning, here’s what you need to know about what it takes to create memorable events and carry out effective eve­nt planning strate­gies.

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Revenue Hub

NOVEMBER 11, 2022

Hotel market segmentation is the process of grouping hotel guests into categories based on their booking patterns and travel habits. By segmenting hotel guests into market groups, hoteliers are able to identify where their business is coming from, spot new business in the area, and drive hotel revenue. Major hotel market segments.

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Modern Restaurant Management

SEPTEMBER 26, 2023

is the second-largest online food delivery market​ and generated an estimated $218B in revenue in 2022. And experts predict the market will increase close to $500B by 2027. In addition, restaurants should practice good record-keeping in the event that they need to present a card issuer with evidence that a transaction was legitimate.

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Revenue Hub

APRIL 26, 2024

GA4 Migration Checklist Survey Your Universal Analytics Create Your GA4 Account Migrate Your Events Create Custom Metrics Link Account Integrations Archive Historical Data Do hoteliers need to store historical data? Universal Analytics contains years of essential data that digital marketers reference to make informed decisions.

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Modern Restaurant Management

JANUARY 23, 2024

In fact, according to the Business Research Company’s 2023 Food and Beverages Global Market Report, the global industry’s market size grew over 7.3 Given its expanding market share, it’s become increasingly critical for businesses to plan for and be aware of some of the industry’s greatest risks of disruption.

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Hospitality Net

MARCH 27, 2024

Historically, Las Vegas was a gaming-centric market, with 61% of revenues coming from the casino category in 1990. Although gaming continues to serve as an economic engine in Las Vegas, according to CDC Gaming, food, beverage, and other departments accounted for a record 73.4% of total revenue, up from a combined 69.6% year over year.

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Les Roches

JANUARY 15, 2024

The events industry is expanding rapidly, which means lots of opportunities for those with dedication and enthusiasm. Entering the­ field of event manage­ment may seem initially daunting. In re­ality, becoming an event manager requires more than just an appre­ciation for special occasions; it demands a diverse­ set of capabilities.

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Modern Restaurant Management

NOVEMBER 30, 2021

With the holiday season here, it’s time to start thinking about your marketing strategy. Christmas and New Year’s Eve provide an excellent opportunity to increase your marketing strategy, especially for restaurants and bars. Make it Easy to RSVP for an Event. Have Fun with Your Marketing Strategy for the Holidays.

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7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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Social Hospitality

JULY 5, 2022

Marketing nowadays takes many forms and happens on various platforms. Let’s look at both types of marketing and examine their strong and weak points. Let’s look at both types of marketing and examine their strong and weak points. Traditional Marketing Explained. Which is best for your business?

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Revenue Hub

FEBRUARY 22, 2024

Reconsider Your Comp Set Identifying new target accounts starts with expanding your view of the competition. Most hotels entering the market today are upper midscale and upscale but could easily compete with upper-upscale hotels. Be Proactive Event planners are busy. Who are your comp set properties?

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Blue Magnet Interactive

FEBRUARY 11, 2020

Your property may even have an account on Instagram and Twitter. Social listening, when done effectively, can improve your social media account performance and enhance your entire marketing strategy as a whole. Active social listening can help your marketing team make educated decisions and allocate your budget more effectively.

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The Restaurant Times

DECEMBER 3, 2021

If you are a pub owner and want to attract more customers to your business again, you must come up with out-of-the-box ideas and establish a good marketing tool. Marketing is never simple, but it’s significantly more difficult in a crowded market. One way to attract more and more customers is through launching events.

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EATER

DECEMBER 21, 2020

But as an employee on the receiving end of that rage, the book fails to account for trauma he caused me. Chang writes that he doesn’t remember the specific incident, but concedes that, apart from a few details, the account is “accurate and could have been written about almost any night I was working service.”.

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STAAH

OCTOBER 11, 2022

Well, one way is by using video marketing. For example, you could include footage of local events, attractions, and landmarks in the area that guests might want to visit during their stay. If so, then this video marketing idea is for you. 7) Share it on Social Media Accounts. So how do you do that?

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7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. It also rarely recommends or features a business account that is far from the customer or closed at that time. You can create your Google My Business account here. Google My Business.

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Serviced Apartments

NOVEMBER 14, 2022

When my colleague George Sell attended the in-person event in 2019, sustainability had dominated the agenda. At our own event hosted at the House of Lords , we discussed how the rising cost of debt and limited stock are compounding deals, and this message has been echoed at other events too. billion views.

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7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Email Marketing.

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Blue Magnet Interactive

DECEMBER 20, 2023

The Power of Strategic Marketing in the Hotel Industry In the fast-evolving landscape of the hospitality industry, hotels find themselves navigating through a digital realm where competition is fierce, and every click matters. Welcome to the era where strategic marketing is not just an option but a necessity. throughout the year.

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