Capitalizing on Conversion: Taking the Project to the Finish Line with Strategic Planning and Partnerships
Lodging Magazine
DECEMBER 15, 2023
The third article will focus on development and guest service trends in the leisure market.
How to Strategically Plan Your Restaurant Renovation
Modern Restaurant Management
DECEMBER 1, 2021
Yes, there are certainly some marketing advantages to changing the look of your restaurant to make it more Instagrammable. In between major changes it may help to implement some front-of-house upgrades using minimal capital and labor. Arranging Your Finances. Remodels can be expensive.
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The Ultimate Guide to Hotel SMS Marketing
Revenue Hub
FEBRUARY 27, 2024
In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. We explore the role of SMS marketing in the hospitality sector, highlighting its significance as a direct and personal communication channel.
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Creating New Spaces: Arch Amenities Group on Serving the Expanding Wellness Market
Lodging Magazine
JANUARY 5, 2023
In this position, Feeney, who spent 13 years at Canyon Ranch Spa at The Venetian Resort in Las Vegas, will oversee spa management accounts and collaborate with the senior leadership team on long-term strategic planning to enhance financial returns, customer […].
Hospitality America promotes Leigh Holloway to chief strategy officer
Hotel Business
MAY 8, 2024
In her new capacity as CSO, she will steer the strategic planning process, identify avenues for growth and spearhead initiatives to streamline operations across the organization’s hotel properties, according to the company.
What is brand strategy in marketing?
Les Roches
MARCH 6, 2024
This article looks into the intricacies of brand strategy in marketing, exploring its definition, key elements and development process. By understanding the fundamentals and the role of branding in driving business success, marketers can develop more impactful and cohesive strategies to elevate their brands in the eyes of consumers.
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Broadening Scope: Why Hotels Must Rethink Revenue Management
Revenue Hub
MARCH 25, 2024
Much of their day-to-day activities involve meticulously monitoring and adjusting room rates to stay competitive and responsive to market dynamics. Strategic Oversight The operational intensity of managing room rates and occupancy also means that revenue managers have limited bandwidth to engage in strategic work.
Understanding the Hotel Compset and Why You Must Develop One
Revenue Hub
MAY 10, 2024
By comparing these metrics, you can identify strengths and weaknesses relative to your competition and adjust your marketing strategies, pricing, and service offerings to improve your market position. This concept is crucial for strategic planning and operational adjustments in the hospitality industry.
How to connect with diners during a pandemic: Your guide to personalized email marketing
OpenTable
SEPTEMBER 18, 2020
Now is the time to get creative, stay flexible, and build stronger authentic connections—so we worked with the experts in email marketing at Emma on a guide to personalized email marketing that resonates with today’s diners. . Easy email marketing tactics to freshen up your existing content and increase impact.
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Tourism trends: Domestic and international tourist market
SiteMinder
FEBRUARY 14, 2024
It enables: Market positioning and brand differentiation Adapting to trends allows hotels to position themselves strategically in a crowded market, highlighting unique selling points that resonate with current consumer interests. Either that or it becomes a necessity for them if they have to travel for work or to visit family.
ProVision Forms Strategic Partnership With Sonata Venture Solutions to Offer DEI+ Consultancy Services to the Global Hospitality Market
Hospitality Net
DECEMBER 13, 2023
Dallas, TX — December 13, 2023 — PROVision Partners (“ProVision”), a leading global strategic growth marketing, technology, and commercial services advisory firm to the travel and hospitality industry, has finalized a strategic partnership with Sonata Venture Solutions, a leader in workforce development, leadership training, strategic planning and (..)
Making Memories Every Day
Lodging Magazine
MARCH 23, 2023
As I learned more about leadership, strategic planning, customer service and marketing, I was excited about the career path opportunities. Each division in hospitality teaches you a new skill set that can easily be transferable anywhere in […] The post Making Memories Every Day appeared first on LODGING Magazine.
Howard Anderson promoted to Odyssey Resorts COO
Hotel Business
OCTOBER 12, 2023
In this role, Anderson leads several of the organization’s key functions including sales and marketing, group sales and resort operations. ” Anderson joined Odyssey Resorts in 2022 as VP, strategic planning, and has more than three decades of experience in the hospitality industry.
IHCL’s Year 1 of Growth Roadmap Delivers All Round Results
Hospitality Net
MAY 15, 2023
The Indian Hotels Company Limited, India’s hospitality market leader, today reported its progress under Ahvaan 2025, a strategic plan with an objective of being the most iconic and profitable hospitality company in South Asia.
How to Make Hotel Budgeting as Smooth and Painless as Possible
Revenue Hub
NOVEMBER 3, 2023
For the later part of the year we rely heavily on our current forecasts to build the numbers for the following year as well as up-to-date market and industry forecasts and trends.” Create a Strategic Plan “Planning is critical,” said Elena Ladisova, vice president of Brookfield Asset Management.
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Roadmap to Sustainability
Modern Restaurant Management
APRIL 4, 2024
That's one of takeaways in You Can't Market Manure at Lunchtime: And Other Lessons from the Food Industry for Creating a More Sustainable Company by Maisie Ganzler, chief strategy and brand officer of Bon Appétit Management Company. Why did you want to write this book and why now?
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Meliá Hotels International appoints new CFO
Hotel Owner
SEPTEMBER 6, 2023
He also has broad expertise in the real estate market and a thorough understanding of all aspects of the business and corporate areas. He is highly regarded in the market and the financial and real estate fields. ”
OTA Insight names Bhogaraju as COO
Boutique Hotel News
MARCH 20, 2023
As COO, Bhogaraju will spearhead strategic planning, internal operations, M&A, partnerships, and help to scale the company’s acquired businesses. Bhogaraju said: “I am thrilled to join OTA Insight and work alongside such a talented, driven and dedicated team.
OTA Insight names Bhogaraju as COO
Boutique Hotel News
MARCH 20, 2023
As COO, Bhogaraju will spearhead strategic planning, internal operations, M&A, partnerships, and help to scale the company’s acquired businesses. Bhogaraju said: “I am thrilled to join OTA Insight and work alongside such a talented, driven and dedicated team.
James Hansen named OTH Hotels Resorts CDO
Hotel Business
MARCH 13, 2024
Hansen’s industry experience encompasses all facets of revenue-focused hospitality and asset management strategy, including roles in sales, operations, finance and marketing. Prior to Hotel Equities, he served as VP, sales & marketing and asset manager for Kolter Hospitality. Most recently, he served as EVP.
How To Select The Right OTAs For Your Hotel - A Comprehensive Guide
Hotelogix
DECEMBER 7, 2023
OTAs are now a great marketing resource for hotel owners, allowing them to reach a wider audience and optimize revenue. Choosing the right OTAs to partner with requires research and strategic planning. It would help if you comprehended which OTA will benefit your business as a hotel owner by aligning with your target market.
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Euromonitor 2024 economic forecast report
Hospitality Net
DECEMBER 12, 2023
It’s that time of year…strategic planning season. But with an economic slowdown on the horizon, you need accurate data to analyse key indicators for market expansion. Growth is top of mind for executives like yourself. Read up on risk scenarios, GDP growth projections and inflation estimates in our 2024 economic forecast report.
Why Should The Hotel General Manager Care About Forecasting?
Revenue Hub
APRIL 17, 2023
Informed decision-making: Accurate forecasting provides insights into market trends, demand patterns, and financial performance, enabling you to make data-driven decisions about pricing, inventory management, and resource allocation that directly impact your ROI. What’s in it for the owner?
How to sell a hotel
Hotel Owner
APRIL 29, 2024
Whether it’s to pursue new opportunities, consolidate assets, or respond to market shifts, the sale process demands careful consideration and strategic planning. Things to do before going to market Before initiating the sale process, clearly outline your goals and objectives.
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My Place Hotels bolsters executive team
Hotel Business
FEBRUARY 7, 2023
My Place Hotels of America has added Jeff Thomas as VP, marketing and Bruce Sneller as VP, leadership development to its executive team to bolster its support for its franchisees through additional investments in traditional, digital and social marketing efforts, and leadership development at the property level.
Swipe Right: How to capture Gen Z attention for Direct Bookings
STAAH
MARCH 5, 2024
Crafting a strategic plan for guests to make direct bookings at your hotel is crucial, particularly for Gen Z visitors who appreciate technology and unique experiences. Optimize your Hotel Booking Engine for effective marketing of these personalized deals.
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Lucknam Park Hotel appoints two to leadership team
Hotel Owner
JULY 19, 2023
Lucknam Park Hotel and Spa has made two appointments to its senior leadership team, with Nicola Payne joining as the new head of Sales and Events and Francesca Mannone as the new head of Marketing. Payne has also worked as a marketing manager at Expedia Group, a role that she held for the past five years.
Will Loughran appointed Concord Hospitality COO
Hotel Business
APRIL 23, 2024
Loughran will ensure that all properties under Concord Hospitality management are operating efficiently and effectively, ensuring alignment of all parties’ mutual interests and goals, while simultaneously, working to develop and implement strategic plans for the brands growth and expansion, according to the company.
Somnium Hospitality Group launches
Hotel Business
MARCH 12, 2024
” The company offers a platform of services, including asset strategic planning, sales and marketing, revenue management, IT technology, accounting and financial management, food and beverage, digital media, owner representation, economic modeling and more, according to the founder.
Deventure Hotels & Resorts acquires first UK property
Hotel Owner
JANUARY 15, 2024
Our strategic plan includes a comprehensive refurbishment, with a planned re-launch scheduled ahead of the summer season in 2024. This marks the beginning of our journey to further expand and establish a significant presence in the British hospitality market.”
WaterWalk names Jim Anhut interim president
Hotel Business
AUGUST 22, 2023
In his new role, Anhut will target franchise partnerships to develop new properties in key markets across the U.S. He piloted the launch of Staybridge Suites for IHG and the launch of MainStay Suites for Choice Hotels, encompassing ground-up development, brand positioning and strategic planning for these brands.
Howard Anderson promoted to Odyssey Resorts CEO
Hotel Business
MARCH 19, 2024
Anderson joined Odyssey Resorts in 2022 as VP, strategic planning and was promoted to COO in 2023. He has guided and managed several of the organization’s key functions, including sales and marketing, group sales and resort operations. He steered Odyssey through some very difficult times with poise and grace.”
Boosting Hotel Revenue: 7 Innovative Techniques and Strategies
Revenue Hub
DECEMBER 13, 2023
Revenue Management Software : These tools analyze booking data and market demand to inform pricing and availability decisions. Digital Marketing : Leveraging digital tools such as social media management and online advertising campaigns can increase your hotel’s visibility and attract new customers.
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Three Fresh Tips for Leveraging PR to Grow
Modern Restaurant Management
NOVEMBER 18, 2020
Because public relations lets the public know that you are open for business and are active in your market sectors. Identifying your key audience is an important part of your strategic plan. Yet, in a crisis like this, there’s one critical thing that should not be forgotten: public relations. Why public relations, you ask?
Trevenen names Northview president/CEO
Hotel Business
JANUARY 10, 2023
With experience across all aspects of Northview’s core businesses, he has assumed day-to-day leadership of the firm, and will set its long-term vision and spearhead its strategic plan. In December, Northview closed on its fourth fund, NV Acquisitions IV. “As
The Need for Hotel Capex and Creating Returns
Revenue Hub
NOVEMBER 23, 2023
We also recommend presenting an S&M strategic plan to support these projections, including precise marketing actions, timeline and who will be responsible. In a world where everything changes so quickly it is important to follow the flow and change.
How to Conduct Your Hotel SWOT Analysis in 6 Steps
Revenue Hub
JANUARY 31, 2023
A SWOT analysis (or SWOT matrix) is a strategic planning tool that allows hoteliers to identify and understand internal and external factors that may impact their business and support decision-making. A SWOT analysis is an important component of any business and marketing plan. What attracts guests to your property?
Maximize Returns: Navigating Budgets and Costs in Hotel Paid Search
Revenue Hub
JULY 25, 2023
Hotel digital marketing is a highly competitive space. It allows marketers to allocate resources strategically, ensuring optimal exposure without overspending. By defining realistic goals, hotels can determine the appropriate budget size, considering factors such as market competitiveness and business priorities.
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HVMG bolsters leadership team
Hotel Business
SEPTEMBER 5, 2023
.” From January to June, HVMG’s key performance metrics soared compared to most of its competitors and the rest of the industry, evidenced by a same-store RevPAR growth of 13% and an impressive 6% in consolidated market share/RevPAR index growth, according to the company. and Starwood Hotels and Resorts.
Mastering The Art of Resort Revenue Management
Revenue Hub
AUGUST 29, 2023
The science of resort revenue management transforms various factors, such as booking patterns, guest behaviour, market trends, and competitor analysis, into tangible insights that drive financial performance. By grasping the market dynamics and customer preferences, they can make informed decisions and seize lucrative opportunities.
Navigating operational challenges in the hospitality industry
Hotel Owner
JUNE 30, 2023
As it stands, the hospitality industry is facing a multitude of operational challenges that require careful navigation and strategic planning to overcome. Hotels need to invest in robust online marketing strategies, strengthen their online presence, and actively manage their reputation on review platforms to stand out.
Study to get ahead: how to get a business degree
Les Roches
MARCH 8, 2024
Thorough research, strategic planning and meticulous preparation are essential to ensure a competitive application and gain admission to your desired program. Researching and shortlisting potential schools A crucial first step in the application process is to fully research the schools you are considering.
Allen joins Salamander Hotels & Resorts
Hotel Business
DECEMBER 12, 2022
In this role, she is responsible for developing strategic plans to positively impact leisure business and cultivate relationships across various leisure markets. Carolyn Rebeck Allen has been appointed VP, leisure sales, Salamander Hotels & Resorts.
10 Strategies to Skyrocket Profitability in City Hotels
Revenue Hub
JULY 19, 2023
RMS tools use machine learning and predictive analytics to optimize room rates, anticipate market trends, and provide insightful competitor analysis. Utilize Data Analytics Data analytics can provide valuable insights into guest behavior, market trends, and your hotel’s performance.
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