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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

One of the building blocks you must put in place before starting a restaurant is market research. Just like a well-crafted mission statement will help guide your business decisions, identifying and understanding your target customers and competitors through restaurant market research will give your business a competitive edge.

Marketing 148
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Standing Out in a Highly Competitive Job Market

Horizon Hospitality

Highlight Unique Skills While customer service, team management, and hospitality software proficiency are essential, showcasing unique skills can set you apart. Build a Personal Brand In today’s job market, personal branding is critical. Go the Extra Mile In a competitive market, small gestures matter.

Marketing 130
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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

Marketing 100
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Effective Strategies to Increase Hotel Customer Retention

Hotelogix

This word-of-mouth marketing can be invaluable, especially in an industry where trust and reputation are paramount. Factors Influencing Customer Retention in Hotels Several factors play a critical role in influencing customer retention in the hotel industry: Quality of Service: Exceptional customer service is fundamental.

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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

Leveraging Limited Time Offerings (LTOs ): With increased competition and higher food costs, one way restaurants can stand out is with LTOs, which appeal to every generation of diners and are an easy way to draw in new customers. Boomers are less swayed by trends, but still appreciate value and exceptional service.

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How to drive business agility through modern data management practices

Smart Brief Hospitality

Business agility is a requirement for survival and growth in today’s market competition. Along the same lines, modern data management practices are at the core of gaining the much-desired agility for any organization to respond timely to changes in markets or operational challenges. Here’s a bit more of how data analytics can help.

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Marketing That Moves: Storytelling is a Hidden Revenue Engine

Revenue Hub

The hospitality industry has long relied on aesthetics, amenities, and service as its primary marketing differentiators. Yet, in an age where digital attention spans are shrinking and customer acquisition costs are rising, these traditional approaches are no longer enough. Scientific research supports this.