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Taco Tuesdays Showcases the Risk of Trademarks

Modern Restaurant Management

TACO TUESDAYS: The story of a now-defunct trademark and the risk of trademarks becoming so general with time that they can no longer be protected. TACO TUESDAYS as a Registered Trademark Since 1979, Taco John’s (a regional taco chain based in Wyoming) has used TACO TUESDAYS to promote their restaurant.

Download 167
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Milk Bar Is Junk Food Now

EATER

No longer just riffing on lowbrow flavors, Christina Tosi’s Milk Bar’s collab with Taco Bell puts it fully in the mainstream When Christina Tosi began making desserts at Momofuku in the mid-2000s, they were all about playful, inventive takes on mainstream sweets. through August 16 at select locations. “A Now that it’s fast food, it is.

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Taco Bell, Arby's franchisee talks innovation at #QSRNext event

Fast Casual

Ellison, president of Diversified Restaurant Group, a Taco Bell and Arby's franchisee, spoke about how both companies innovate at the #QSRNext event hosted by Networld Media Group and sponsored by Leasecake.

Events 98
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It’s Official: The Choco Taco Is Over

EATER

Speculation about the Choco Taco’s discontinuation began on social media this weekend as an image of a Choco Taco tombstone made the rounds online. Speculation about the Choco Taco’s discontinuation began on social media this weekend as an image of a Choco Taco tombstone made the rounds online.

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5 Restaurant Rebranding Campaigns That You Should Know About

MBB Hospitality

Whether you want to strive for social media greatness like Wendy’s or use some celebrities to promote interesting thoughts like Chipotle, modeling yourself after successful restaurant rebrands is a good option. Arguably the best social media brand of any national brand, Wendy’s has taken a lot of measures to rebrand their restaurant.

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Fast-Food Fashion Is Everywhere — Except on Fat People

EATER

Nearly every major fast-food merch drop has topped out at XL or 2XL since the trend started back in 2016 when Taco Bell opened a physical merch store. Now, influencers might post their late-night Taco Bell on Instagram, and then buy a Taco Bell mild hot sauce onesie to take funny photos in.

Magazine 104
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Effectively Targeting and Marketing to Gen Z

Modern Restaurant Management

Overwhelmingly, both generations prefer to consume their media as small bites of video and mouth-watering pics, which makes paying attention to social media channels and careful message curation more important to restaurant brands than ever before. Develop an authentic brand flavor that stands out in their social media stream.

Marketing 209