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Using TikTok Videos to Promote Your Restaurant

Modern Restaurant Management

From share-worthy photos on Instagram to restaurant reviews on Facebook, social media platforms determine how the restaurants engage with the masses. Yes, not all videos and media platforms are the same – this is a lesson worth knowing. The latest tool to make a splash on the social media scene is TikTok.

Marketing 180
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Effective Strategies for Managing Social Media Crises: A Guide to Best Practices

Social Hospitality

Every social media manager dreads when a negative comment or review appears on one of their brand’s social media accounts. This post will guide you through the best practices for managing social media crises. What is Crisis Management on Social Media? The reality is social media can also be a double-edged sword.

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Effective Strategies for Managing Social Media Crises

Social Hospitality

Every social media manager dreads when a negative comment or review appears on one of their brand’s social media accounts. This post will guide you through the best practices for managing social media crises. What is Crisis Management on Social Media? The reality is social media can also be a double-edged sword.

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The Recipe for Rebranding Success: Transforming Your Restaurant’s Image

Modern Restaurant Management

Everyone from Burger King, to Chipotle, has rebranded at some point, and it often occurs in reaction to a change within the restaurant, the local area, or the customers. Define Your Reasoning A rebrand allows a company to start fresh with a new logo, website, or marketing strategy that better matches its business plan.

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5 Restaurant Rebranding Campaigns That You Should Know About

MBB Hospitality

Whether you want to strive for social media greatness like Wendy’s or use some celebrities to promote interesting thoughts like Chipotle, modeling yourself after successful restaurant rebrands is a good option. There are a lot of reasons to rebrand your restaurant, and Chipotle shows you how effective a good rebrand can be.

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Four Innovative Pandemic Restaurant Marketing Strategies That Need to Continue

Modern Restaurant Management

Restaurateurs took to social media en masse to spread their messages and capture their share of audience. Companies like Smashburger placed ease and convenience front and center for customers when the company rolled out meal kits for quarantine. Family Meal Packages. Updating Customer Rewards and Loyalty Programs.

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In This Time of Social Change, Can a Brand Also Be an Ally?

EATER

Major corporate food brands are tweeting #BlackLivesMatter, but that’s not the same as activism A symptom of brands sounding more and more like people is that we more frequently look to companies to mirror our ideologies. Reactions to Ben and Jerry’s statement were overwhelmingly laudatory in the news and on social media.

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