Unveiling the Future: Hotel and Travel Trends in 2024
Revenue Hub
JANUARY 11, 2024
These findings were presented in Hilton’s third-annual trends report, titled “What Millennials, Gen Z, Gen X, and Baby Boomers Tell Us About Travel in the Year Ahead.” By tracking and analysing customer journeys through cookies, hotels gain insights into guest behaviour, engagement, and other valuable metrics.
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