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Strategies for success in China's changing luxury market

EHL Insights

STORY HIGHLIGHTS China’s luxury market is one of the hottest on the planet, with the strongest growth happening in digital and domestic luxury sales. Success in this market requires appealing to cultural motivations and changing consumer tastes through three key marketing angles.

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UK hotel market recovery exceeds expectations in FY22

Hotel Owner

The UK hotel market has continued its recovery in 2022, as a strong trading performance exceeded expectations for the year, Knight Frank has said. . The Regional UK hotel market now exceeds its RevPAR performance by 3.5%, and London by 2.4%. respectively between 2022 and 2025, compared to a national average of 1.4% growth forecast.

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QHotels Collection appoints two to its national sales division

Hotel Owner

The QHotels Collection has appointed Paula Turton as national account director for leisure and Lucy Whittington as leisure sales support executive. In her new role, Turton will oversee all domestic and inbound travel trade.

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Songkran festival sparks 33% jump in Thailand’s hotel room rates: SiteMinder

SiteMinder

Hotels in Thailand stood tall during the country’s largest and most important cultural event,” says Bradley Haines, market vice president of Asia Pacific at SiteMinder. Furthermore, domestic travellers in April reached their highest levels since October of 2023.

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2022 records £3bn in UK hotel transactions

Boutique Hotel News

The first half of 2022 accounted for 68 per cent (£2.1 As a result of the war in Ukraine combined with global economic uncertainty and domestic political turmoil, the latter half of 2022 saw reduced levels of investment. . billion) of the total annual UK hotel investment. .

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U.S. Travel & Tourism sector exceeding previous records

Hotel Business

Domestic visitors spent $1.37 The job sector has now surpassed pre-pandemic levels, with travel & tourism jobs accounting for an 11.2% share of the job market with a total of 18MN jobs. Domestic visitor spending is anticipated to continue growing, to reach $1.43 trillion, exceeding the previous record by $100 billion.

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Phuket branded residence supply tops $2.3 billion

Serviced Apartments

Wyndham holds the highest number of units in Phuket’s branded residences primary marketaccounting for 46 per cent of market share. New brands to enter the market include The Standard (scheduled to open in Bangtao, 2026) and Rosewood (opening in Kamala, date to be announced).