Revenue Hub

SEPTEMBER 5, 2023

Planning the budget for your hotel is crucial for financial success. Subscribe to our weekly newsletter and stay up to date In this guide, we’ll break down everything you need to know about budgeting with revenue best practices in mind. You’ll need to address problem areas in your 2024 hotel budget. Let’s dive in!

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Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Three Tips to Promote a Restaurant on a Low Budget. Or you can partner with influencers, invite them to the restaurant, and ask them for a review on their accounts.

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Revenue Hub

OCTOBER 20, 2023

Budget season is upon us, and around the world hotel owners and operators are buried deep in data trying to come up with 2024 performance numbers. NB: This is an article from Hotstats What unique challenges are hotels facing in the 2024 budgeting and planning process? HotStats reached out to global hotel leaders to find out.

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STAAH

NOVEMBER 29, 2022

With the industry still recovering from the pandemic and inflation impacting both revenues and operational costs, what should budget 2023 consider? The unprecedented volatility has made the task of budgeting for 2023 daunting. Let’s look at a few areas you should think about when preparing the annual budget for your hotel.

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SiteMinder

MAY 12, 2023

What is hotel accounting? Hotel accounting is the process of recording and maintaining the financial records and performance of your hotel business. Good accounting makes the finances of your hotel easy to understand for management and other stakeholders – so they can make informed decisions. room sales).

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The Restaurant Times

AUGUST 5, 2022

Restaurant accounting is an integral part of operating modern-day restaurants and ensuring consistent growth in the business. Typical accounting methods have not been able to cope with the fast-changing demands of the restaurant business. Benefits Of Restaurant Accounting. Efficient Budgeting. Deeper Insights.

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Xotels

AUGUST 15, 2022

How far are you with your targets, budget, and plan of attack for next year? Did you make your new hotel budget already or are you right in the middle? Or are you really putting your teeth into it and drilling down per segment, per channel, per account, and per day? I have to share with you a funny story to budgeting with you.

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Revenue Hub

JANUARY 13, 2023

Digital marketing in the hotel and hospitality industry is now crucial in order to get your hotel noticed by both new and existing customers. This then begs the question, what is hotel digital marketing? Simply put, it’s a term used to cover a number of marketing channels and methods utilised to promote your hotel online.

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Modern Restaurant Management

APRIL 10, 2024

The restaurant equity market also showed signs of recovery, with healthy market debuts from Cava and Dutch Bros. Restaurant operators are also adjusting to new business realities by increasing wages and enhancing benefits to attract and retain employees in this competitive labor market. Coffee in 2023. Data from the U.S.

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Revenue Hub

MARCH 6, 2024

Hey hotel marketers! Starting March 11, Google Ads is implementing a new policy that’s all about boosting your campaign’s budget efficiency. Rollout Timeline: Completion across all Google Ads accounts by the end of April. Ad groups created at least 13 months ago with no impressions in the past year will automatically be paused.

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Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

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Revenue Hub

APRIL 22, 2024

As you read this, you’re likely content with your hotel marketing and distribution strategy. For too long, the hospitality industry has managed marketing with an emphasis on the expense side of the ledger. Marketing’s purpose is to capture business that drives new and incremental bookings.

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Modern Restaurant Management

MARCH 19, 2020

Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Any person with a social media account can be considered an influencer, so where should you begin? Find Bloggers in Your Niche. offer a gift voucher of $100).

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Revenue Hub

OCTOBER 4, 2023

NB: This is an article from three&six , one of our Expert Partners Google Ads , a pivotal platform in the hotel marketing toolkit, provides a variety of attribution models to help hotels understand how their ads contribute to bookings. They illuminate the interactions and marketing channels that shape a guest’s path to booking.

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7 Shifts

MAY 1, 2024

Table of Contents 5 easy steps to simplify bookkeeping in the restaurant industry Essential accounting and bookkeeping reports for restaurant owners and managers Identifying and reducing controllable costs in the restaurant business Should I outsource restaurant bookkeeping or do it myself?

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Revenue Hub

DECEMBER 15, 2022

Is your 2023 hotel marketing budget a little leaner than you’d like? Investing in your SEO (Search Engine Optimisation) – our research suggests that Gen Z and Millennials account for the highest percentages of organic traffic to a hotel website – but they don’t always convert as highly.

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STAAH

SEPTEMBER 26, 2023

There is no definitive guide to social media marketing because social media is constantly evolving. with access to your business social accounts and a smartphone, and create authentic video content. 8) Showcase testimonials and reviews Word-of- mouth marketing isn’t going away—it’s just getting a makeover.

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Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Sales teams and marketers are deploying sales and marketing technology to automate the customers' journey and accelerate conversions. Improving customer service.

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Les Roches

MARCH 23, 2023

Hotel marketing can be an incredibly important part of a hotel’s success. Effective marketing helps to bring in new customers, build brand loyalty, and increase hotel revenue. In this article, we’ll discuss why hotel marketing is an important part of hospitality management , the different hotel marketing strategies available.

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Modern Restaurant Management

FEBRUARY 27, 2023

Businesses can run promotions, such as early bird specials, to attract budget-conscious diners and use an email database to get the word out. Use creativity to market a restaurant on a limited budget. Reviewing these numbers frequently can help to hold vendors accountable to the prices they are quoting.

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Modern Restaurant Management

NOVEMBER 24, 2020

Restaurant owners are being forced to find a way to make it through winter with vastly reduced revenue, and many operators are scrambling to reallocate budgets and manage staffing to survive COVID-19. Plan for Gaps in Your Budget. That said, restaurants didn’t have COVID-19 written into their budget at the beginning of 2020.

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Revenue Hub

APRIL 11, 2023

What is Paid Search Marketing? Paid search marketing ads use keywords to target a specific search intent but are paid for by the companies that are posting the ads. Now let’s discuss the differences between the two areas of digital marketing. Last are structured snippets. This is because ads are instant.

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7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. What are they ordering?

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Hotel Owner

MARCH 25, 2024

By conducting a thorough market analysis and a SWOT assessment, hotel owners can identify areas for improvement and define specific, achievable goals. Whether the aim is to modernise facilities, reposition the hotel in the market, or enhance accessibility, clarity in objectives guides decision-making throughout the project lifecycle.

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Blue Magnet Interactive

FEBRUARY 11, 2020

Your property may even have an account on Instagram and Twitter. Social listening, when done effectively, can improve your social media account performance and enhance your entire marketing strategy as a whole. Active social listening can help your marketing team make educated decisions and allocate your budget more effectively.

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Blue Magnet Interactive

DECEMBER 20, 2023

The Power of Strategic Marketing in the Hotel Industry In the fast-evolving landscape of the hospitality industry, hotels find themselves navigating through a digital realm where competition is fierce, and every click matters. Welcome to the era where strategic marketing is not just an option but a necessity. throughout the year.

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7 Shifts

OCTOBER 22, 2019

Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running. Instagram is influencing menu offerings, restaurant design, and marketing strategies. There are three main steps to creating a winning restaurant Instagram marketing strategy.

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7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. If you have the budget for an awareness campaign, it’s a great way to create a good relationship with the community your restaurant is located in. Google My Business.

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Modern Restaurant Management

JULY 8, 2021

It’s no secret that the influencer marketing industry is booming with billions of dollars. Micro influencers are defined as accounts with 1,000 to 100,000 followers who are well known in their niches with a hyper-engaged audience. Micro influencers are a great marketing tool and resource for small restaurants.

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Social Hospitality

JULY 5, 2022

Marketing nowadays takes many forms and happens on various platforms. Let’s look at both types of marketing and examine their strong and weak points. Let’s look at both types of marketing and examine their strong and weak points. Traditional Marketing Explained. Influencer Marketing Explained.

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STAAH

APRIL 25, 2024

Rich Culture Delhi’s cultural mosaic is a vibrant blend of Mughal grandeur, bustling markets, and religious diversity. Delve into the rich heritage of Old Delhi, navigate its vibrant markets, and marvel at its historic monuments. These havens remind us of nature’s soothing embrace.

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The Restaurant Times

JANUARY 18, 2022

In recent years, restaurant marketing has gotten considerably more sophisticated. Every company needs a marketing plan that addresses the “Four Ps” of product, pricing, place, and promotion. Those in charge of restaurant marketing and the new business generation encounter intriguing challenges. Google My Business .

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eZee Absolute

AUGUST 10, 2023

In today’s dynamic and fiercely competitive hospitality industry, Hyper Personalized Marketing for Hotels has emerged as a powerful tool to stand out. To put it simply, hyper-personalized marketing for hotels involves delivering highly tailored and individualized experiences to customers and goes beyond traditional personalization techniques.

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Hotel Business

MARCH 13, 2023

Historically, we have provided third-party hotel operations services for a select group of hoteliers, but as the market continues to rebound post-pandemic, we believe now is the time to begin offering our services to a larger pool,” said Jim Buckalew, chairman/CEO, PCH Hotels & Resorts.

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Hotel Owner

JULY 12, 2023

There has been a “noticeable shift” in buyer profiles for UK hotel investment in the first half of the year, with specialist hotel-focused investors, HNWIs and family-offices accounting for 70% of transactions, according to new research from Knight Frank.

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Revenue Hub

APRIL 3, 2024

The algorithm takes various factors into account, with one of the most important being the conversion rate. Since booking.com earns from commissions, which hotel do you think will receive greater visibility now? Naturally, it would be Hotel B. This logic isn’t hidden; it’s evident in booking.com’s documentation.

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Hotel Owner

JANUARY 31, 2023

Sustainability is seen as crucial to the success of businesses across industries, but there is scepticism about who is telling the truth and being ethical, accountable and transparent. In the past decade, consumer consciousness and worldwide concern have increased in tandem with the growing severity of the climate crisis.

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