Remove what-customer-acquisition-costs
article thumbnail

All about hotel customer acquisition costs | Mews Systems

MEWS

The cost of customer acquisition for hotels is a key factor in understanding profitability. It helps to dictate rates and ensure that you’re charging what you should be for your hotel rooms across channels.

Pricing 130
article thumbnail

Customer Intelligence Is Key to Revolutionizing Restaurants Inside and Out

Modern Restaurant Management

From the moment they set foot inside your restaurant to the first time they log onto your website, your customers are sharing vital pieces of information that can fundamentally change how your brand operates. To understand what customer intelligence is, we have to define what it means for restaurants.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Calculate Hotel Guest Acquisition Cost (GAC)

Revenue Hub

So, how much does it cost to acquire a booking at your hotel? NB: This is an article from Hotelogix However, it’s much more complicated than that, so understanding what GAC is and how to calculate Guest Acquisition Cost (GAC) correctly is crucial. At first, this seems to be a straightforward metric.

Article 97
article thumbnail

2023 Restaurant Technology Trends: Consolidation, Experience, and Fees

Modern Restaurant Management

So, what could the coming year possibly bring when the last few have felt so unpredictable? Technology acquisitions will drive consolidation, which coincides with demand from operators. Labor will not go back to pre-pandemic levels and controlling labor costs will be crucial to maintaining profitability.

Budgeting 212
article thumbnail

Why Customer Acquisition Costs (CAC) Matter for Hotels

Revenue Hub

Customer acquisition costs (CAC) are more or less what they sound like – how much money it costs to bring in a new guest. Reducing your CAC (or maintaining a good CAC) influences the kind of channels and customers you target. Calculating CAC Calculating customer acquisition costs is challenging.

Book 100
article thumbnail

What Happened to All the Ghost Kitchens?

Horizon Hospitality

Although reduced operating costs, greater flexibility, and faster concept launch times are all appealing factors to restaurateurs, there are significant challenges that ghost kitchens face in a post-pandemic world: Diners Have Become Cost-Conscious After delivery fees, service fees, and tips, more consumers view food delivery as a luxury.

article thumbnail

How to Calculate Hotel Guest Acquisition Cost (GAC)

Hotelogix

So, how much does it cost to acquire a booking at your hotel? However, it's much more complicated than that, so understanding what GAC is and how to calculate Guest Acquisition Cost (GAC) correctly is crucial. At first, this seems to be a straightforward metric.   So, let’s understand GAC in detail today.