Modern Restaurant Management

OCTOBER 23, 2023

Launching a fine dining restaurant is an undoubtedly exciting venture, but it's not without its challenges. With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves.

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Modern Restaurant Management

DECEMBER 20, 2023

In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. In order to achieve long-term success and build essential brand credibility, restaurants must cultivate meaningful experiences and relationships to help drive growth and expansion.

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Modern Restaurant Management

NOVEMBER 29, 2023

There is more to success in the competitive restaurant business than just great food and service. PR is all about boosting brand awareness, building positive consumer relationships and maintaining/enhancing your restaurant’s reputation. Here are five essential tips for restaurants looking to level up with PR: 1.

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Modern Restaurant Management

JANUARY 24, 2024

During the COVID-19 pandemic, QR codes took center stage in the restaurant industry. For example, Pizza Hut used QR codes to turn pizza boxes into an augmented reality game of Pac-Man, while Chili’s promoted the technology at its restaurants to help raise millions of dollars for cancer research.

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Modern Restaurant Management

NOVEMBER 7, 2023

Restaurant brands around the world are finding that their audience is craving something more than pretty pictures of delectable dishes, but rather a need for community and discussion. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

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Modern Restaurant Management

NOVEMBER 15, 2023

The restaurant industry is changing quickly, and technology plays a big role. This means that restaurants and franchises must focus on efficiency and lean operations. One way to do this is to open a virtual restaurant. A virtual restaurant is a restaurant that doesn't have a physical location.

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Modern Restaurant Management

AUGUST 31, 2023

It's important to have a restaurant public relations (PR) strategy in place. PR for restaurants won’t just help give your brand name a more positive ring. It will also boost your restaurant's presence. Here are five PR tips you can follow to ensure your restaurant’s success. The ultimate result?

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Modern Restaurant Management

JANUARY 22, 2024

Understanding your diner’s requirements, preferences, and desires is the foundation for success in the modern restaurant industry. This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. How do you manage your restaurant in a modern and efficient way?

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Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. What do you see when you search for your restaurant name on Google?

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Modern Restaurant Management

AUGUST 8, 2022

Building and maintaining a successful restaurant business isn’t easy. A repeat sale is 30 percent the cost of attracting a new customer, and repeat customers are walking advocates / marketers to new customers, ultimately generating more revenue–and reliable revenue–for less cost. Real-Time Offers.

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Modern Restaurant Management

APRIL 11, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine connected with Kadecia Ber, Yelp’s advertising trends expert and director of enterprise solutions Why do you feel these brands resonate with diners? How crucial is a brand’s social media presence and what can they do to get optimum results?

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Modern Restaurant Management

APRIL 16, 2024

A friend tells you a restaurant has bad service and gave her food poisoning. If people perceive a brand to be authentic and conversational, they’ll be more inclined to love and recommend the restaurant to others. To actively influence online reputation, restaurants must see review responses as one side of an ongoing conversation.

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Horizon Hospitality

MARCH 19, 2024

However, this commitment to tradition shouldn’t extend to your marketing tactics. Not sure if your country club marketing is falling behind? Here are a few basics to consider: Email Communications are Impersonal With all the talk of social media trends, it’s easy to forget that email is still a powerful marketing tool.

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Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Customers are interested in learning about the experience they can expect when visiting your restaurant.

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Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. Where Have All the Restaurant-Goers Gone? That’s why social media can be a game-changer for the hospitality industry.

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Modern Restaurant Management

NOVEMBER 30, 2021

With the holiday season here, it’s time to start thinking about your marketing strategy. Christmas and New Year’s Eve provide an excellent opportunity to increase your marketing strategy, especially for restaurants and bars. How can you convince them to choose your restaurant?

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Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Restaurants, in turn, have to deal with skyrocketing prices on products and fuel. Three Tips to Promote a Restaurant on a Low Budget.

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Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. Focus on questions that are relevant to your restaurant and your customers.

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Modern Restaurant Management

FEBRUARY 1, 2021

As businesses begin to plan their strategy for 2021, they’ll need to leverage as many marketing and PR trends that they can to better raise paid and organic brand awareness. For businesses in the restaurant industry especially, the COVID-19 crisis was no small hurdle. For restaurants, be open and honest in person and online.

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Modern Restaurant Management

JUNE 29, 2021

Now that the pandemic is finally under control, summer travel is underway, and people are able to get out and be social. Knowing this, restaurant owners have a great opportunity to make the most of the Independence Day spending “boom” through timely holiday promotions. Develop a Seasonal Digital Marketing Campaign.

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Modern Restaurant Management

DECEMBER 10, 2020

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both.

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Restaurant Engine

OCTOBER 25, 2023

The best social media platforms for you are the ones your customers are using. Is your restaurant using social media? In this article, we look at the best social media platforms for restaurants. Social media is a great way to cater to your current customers while also getting new ones.

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Hospitality Magazine

JULY 3, 2023

Whether it’s liaising with media, using social media, or working out how to best tell your brand story – there’s a lot to do. At this year’s Hospitality Leaders Summit, guests are set to hear from some of the industry’s best marketing stars through a 30-minute panel.

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Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.

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Modern Restaurant Management

JANUARY 15, 2021

Given that many are not yet comfortable dining out, restaurant businesses are struggling to make ends meet. COVID-19, in that regard, has definitely changed the future of restaurants. Fine-dining restaurants are often famous for their chef’s signature dishes. Rewards and Offers.

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Modern Restaurant Management

AUGUST 19, 2022

Fortunately, there are steps you can take to make your franchise restaurant a mainstay of your community. Coffee shops serve as early morning gathering places, restaurants provide a place where families reconnect, and shops selling retail goods keep lives running smoothly. New mover marketing. Leverage social media.

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Modern Restaurant Management

OCTOBER 3, 2023

Engaging with customers on a local level is crucial for achieving long-term success, especially in a customer-driven competitive market. Local store marketing (LSM) is one of the most impactful ways for restaurant brands to provide those touch points.

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Restaurant Engine

DECEMBER 14, 2022

You can improve your bottom line by picking a few social media platforms to use and grow. According to one source, more than 75% of people make a purchase decision based on something they see on social media, and that holds true for restaurants. 1: Social Media is Valuable.

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Modern Restaurant Management

JANUARY 21, 2020

The idea of using social media marketing to attract customers, all the while managing inventory and payroll, can be exhausting. And one thing we know about those 35 and younger – they love social media. Social media has become an ingrained part of our digital lives. How to Approach Social Media.

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Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. 'Safety' is what I believe to be most important now to help assure patrons to revisit their favorite restaurants. . 'Safety'

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Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. When restaurants got the green light to reopen their dining rooms, they implemented a host of safety procedures to prevent the spread of germs.

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STAAH

MARCH 26, 2024

In today’s digital age, social media has become a powerful tool for hotels to engage with guests, build brand awareness, and drive bookings. Encourage guests to tag your hotel in their posts and share their experiences using a branded hashtag on social media.

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Modern Restaurant Management

NOVEMBER 19, 2021

While the past two years have been a challenging time in the restaurant industry, there is a light at the end of the tunnel for restaurant owners. However, restaurant operators are now encountering a new set of challenges. With all the challenges on your plate, implementing a robust marketing plan might not be on your radar.

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Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. This can help increase sales and attract new customers.

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Modern Restaurant Management

MAY 3, 2024

Keeping health and wellness top of mind, consumers are increasingly choosing mocktails and other non-alcoholic drinks at restaurants and at home. In fact, the market for non-alcoholic alternatives has seen consistent double-digit growth over the last five years and exceeded half a billion dollars in 2023, according to NielsenIQ.

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Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Can customers find you? Can they view your menu online?

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Modern Restaurant Management

JULY 14, 2020

With dining rooms having been shut down for the majority of 2020, the only option for people to visit their favorite restaurants has been through takeout or delivery. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

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