How Does a Single-Location Independent Operator Restaurant Compete with Chain Franchises?
Modern Restaurant Management
JULY 13, 2022
Even in the best of times, it’s mostly been an uphill battle for single location restaurants to compete with chain franchises. Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. With the onset of the pandemic, the restaurant industry cratered after experiencing massive labor shortages and business loss, compounding the existing challenges.
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