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How To Select The Right OTAs For Your Hotel - A Comprehensive Guide

Hotelogix

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. To be very precise, it has shaped the way guests book their accommodations at hotels. This is the primary reason why as a hotelier, you should know how to select the right OTAs for your hotel.   Why should you partner with OTAs?

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Tips to increase bookings for hotels from OTAs

Hotelogix

Online Travel Agents for hotels or OTAs serve as important distribution channels for hotels. OTAs are online platforms or websites that sell hotel rooms to customers. An excellent marketing strategy incorporates OTAs to boost sales and revenue. These statistics show why OTAs are essential for hotels.

Book 147
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Hotels under pressure to respond as OTA competition for guests lead gen explodes

eHotelier

Hotel technology is leveling the playing field for hoteliers and their ability to compete for leads but that return on investment won’t remain the same forever. Personalization and ownership of the guest profile are top of the agenda for the OTA and hotel operators alike.

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When to Choose OTAs Over Hotel Direct Reservations

Revenue Hub

The first reason why it may not be entirely beneficial for hotels to prioritize direct bookings over online travel agencies (OTAs) is that OTAs can provide the visibility needed, especially when it’s most crucial. Consider low-season periods when hotel supply exceeds demand; what do you need most? OTAs, of course.

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Direct Bookings vs. OTAs: The Impact of Your Hotel Reservation System

InnQuest

In today’s fast-paced hospitality industry, selecting the right reservation system is crucial for the success of your hotel. Hoteliers often face the decision of whether to focus on direct bookings through their website or rely on Online Travel Agencies (OTAs) to fill rooms.

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OTAs vs Hotel direct bookings | Which is better?

MEWS

Hotel distribution is a hot topic, which is why it’s important to understand the difference between a hotel direct booking vs OTA booking and which is better for hotels. While OTAs have large advertising budgets, which can increase your hotel’s visibility, this also comes at a cost, namely in the form of commissions.

Book 130
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Hotels Under Pressure as OTA Competition for Guests Explodes

Revenue Hub

The battle for direct bookings has entered a new phase as online travel agents (OTA) ramp up efforts to establish ownership of hotel guests and their booking journeys, a new report from hospitality technology specialist SHR Group reveals. In fact, the extra investment driving this change is making itself felt in other ways too.

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