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Mastering Guest Retention: The Key to Long Term Success

Revenue Hub

However, the true marker of success and sustainability lies in a hotel’s ability to retain guests. Retention not only signifies guest satisfaction but also leads to more stable revenue streams and enhanced brand reputation. In this article, we explore effective strategies for guest retention.

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5 Hotel Digital Marketing Strategies to Boost Direct Bookings

Revenue Hub

At the heart of a successful digital marketing strategy is a broad spectrum of tactics aimed at amplifying your hotel’s digital footprint and driving direct bookings. Sharing Stage: Post-stay, if guests are thrilled, they become your champions, spreading the word about their amazing stay through reviews, social media, and word-of-mouth.

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How to Improve Efficiency in Hotels? Reduce Operating Cost

Hotelogix

A booking engine integrated with your PMS and channel manager simplifies the booking process for guests and collects valuable guest data for personalized marketing. Configure and promote targeted packages/add-ons to attract guests, sell more, and earn more.

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Hotel Profit Leaks: Effectively Manage CAC and Employee Turnover

Revenue Hub

Complex Calculation : CAC is not just about direct marketing or advertising costs. It also includes indirect costs like the salaries of the marketing and sales teams, the cost of promotions, the cost of running events or campaigns, and the commission paid to travel agents or online booking platforms.

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How to Calculate Hotel Guest Acquisition Cost (GAC)

Hotelogix

GAC considers various costs related to marketing, sales efforts, and operational activities aimed at acquiring a guest. GAC is a significant financial indicator because it provides insights into the efficiency and effectiveness of your hotel's marketing and guest acquisition strategies. 

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Hyper Personalized Marketing in Hotels: Try These 8 Audiences

eZee Absolute

In today’s dynamic and fiercely competitive hospitality industry, Hyper Personalized Marketing for Hotels has emerged as a powerful tool to stand out. It helps you match guests’ expectations. Table of Content What is Hyper-Personalization Marketing & How Does it Work? How Can Hotels Use Hyper-Personalization Marketing?

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Essential Hotel Sales Strategies

Revenue Hub

There are various sales strategies you can employ to market and sell your hotel rooms. Social media and email marketing: Utilize social media channels such as TikTok, Facebook, Instagram, Twitter, and LinkedIn to promote your direct booking offers and attract the attention of potential guests.