Revenue Hub

JULY 26, 2023

NB: This is an article from Global Asset Solutions Unlike other products that can be stored and sold later, the prices of hotel room nights often fluctuate based on supply and demand, with prices typically rising during peak seasons or when major events are happening and falling during slower periods.

Pricing 92

Pricing Book Marketing Article 92

Revenue Hub

APRIL 17, 2024

Rapidly advancing technology and ever evolving guest expectations have given rise to the opportunity for substantial transformation in roles traditionally siloed into the areas of marketing and revenue management. At the same time, marketing existed at the brand level and largely in the form of printed ads, collateral, and consortiums.

Marketing 89

Marketing Information Budgeting Reservations 89

Revenue Hub

NOVEMBER 22, 2023

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape. Whether it’s the emerging AI revolution or shifting content preferences on social media, there is never a shortage of new marketing strategies at your disposal.

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Marketing Article Book Presentation 95

Revenue Hub

APRIL 29, 2024

NB: This is an article from RateGain Subscribe to our weekly newsletter and stay up to date It enables you to rapidly and concurrently update room availability and the most recent room pricing across numerous channels. Then, when rooms are reserved across multiple platforms, the pooled inventory can be updated.

Reservations 103

Reservations Book Article Pricing 103

Revenue Hub

APRIL 2, 2024

NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date Here are some of the key drivers you should be able to record and find in your PMS: Market segment – The category of the market, grouping of rate codes, to which the reservation belongs, such as transient, group, etc.

Reservations 94

Reservations Book Pricing Article 94

Revenue Hub

OCTOBER 31, 2022

NB: This is an article from Beonprice , one of our Expert Partners. And this has led us to a fork in the road where, in order to remain competitive and relevant in the industry, hotels must develop new data-driven pricing strategies. Why are pricing strategies so important in the hotel industry?

Pricing 84

Pricing Reservations Article Marketing 84

Revenue Hub

FEBRUARY 15, 2023

Attribute-based pricing is becoming an increasingly popular pricing model in the hotel industry. NB: This is an article from BEONx , one of our Expert Partners It enables property managers to establish a range of rates in line with the features and services that a guest is willing to pay for. What is attribute-based pricing?

Guest Satisfaction 95

Guest Satisfaction Pricing Book Reservations 95

Revenue Hub

JANUARY 12, 2024

The Super Bowl is not just a sporting event; For restaurant owners and managers, it is a golden opportunity to leverage Super Bowl restaurant marketing to bring in more people to spectate, celebrate, and enjoy some camaraderie and delicious food.

Marketing 93

Marketing Catering Article Events 93

Revenue Hub

APRIL 9, 2024

NB: This is an article from Fuel Travel Subscribe to our weekly newsletter and stay up to date In addition, many hoteliers are broadening their scope beyond just RevPAR. One strategy for direct reservations in your booking engine is to include urgency messaging – such as the number of reservations made recently or time-based special offers.

Book 101

Book Reservations Article Marketing 101

Revenue Hub

JUNE 13, 2023

NB: This is an article from Revenue Team by Franco Grasso , one of our Expert Partners One component is “dynamic pricing.” ” You’re familiar with this model when considering your rack rate vs. your bottom prices. First, consider your hotel has a pricing path. Bottom rate pricing does two things.

Pricing 52

Pricing Book Events Article 52

Revenue Hub

JULY 10, 2023

NB: This is an article from Mews It informs marketing strategy, helps tailor offers and reveals growth opportunities while optimizing revenue management strategy and profitability. What is hotel market segmentation? What are the benefits of hotel market segmentation? What are the most common hotel market segments?

Marketing 84

Marketing Special Events Book Article 84

Synergy Suite

MARCH 14, 2023

And that’s not even mentioning the benefits a quality restaurant reservation system provides to your front-of-house staff, allowing them to communicate and collaborate, find solutions in real-time, and generally have an ease and organization to their work. So, how do you choose the right restaurant reservation software for you?

Reservations 52

Reservations POS Systems Front of House Communication 52

Revenue Hub

AUGUST 24, 2023

Hoteliers and marketing executives in the hotel industry are faced with a multitude of challenges, including budgeting, marketing decisions, selecting appropriate distribution channels, and proper pricing. This enables informed decisions and targeted enhancements to marketing and sales strategies.

Pricing 87

Pricing Budgeting Article Reservations 87

Revenue Hub

MARCH 22, 2024

NB: This is an article from RateGain Subscribe to our weekly newsletter and stay up to date Traditionally, channel managers were responsible for basic connectivity and content updates to Online Travel Agencies (OTAs) and Global Distribution Systems (GDS). This allows optimal decision-making.

Reservations 79

Reservations Book Pricing Article 79

SiteMinder

OCTOBER 15, 2023

What is hotel dynamic pricing? Dynamic pricing is a pricing strategy for hotels that involves changing room rates daily, or even within the day based on real-time market conditions. Taking supply and demand into account, dynamic pricing allows for prices to fluctuate regularly so the hotel can maximise revenue.

Pricing 59

Pricing Definition Book Marketing 59

Revenue Hub

FEBRUARY 1, 2024

You know, that magical timeframe we’ve all been told is the sweet spot for securing reservations. This ‘perfect’ window has dictated pricing strategies, inventory management, and even marketing campaigns. Relying solely on a supposed perfect booking window means missing out on a significant slice of the market.

Book 89

Book Reservations Pricing Article 89

Revenue Hub

SEPTEMBER 25, 2023

Transient travellers, often referred to as “walk-in” guests or those without prior reservations, play a significant role in the hospitality industry. In this article, we will explore the effect of transient travellers on hotel revenue and strategies for capitalizing on this dynamic market segment.

Reservations 97

Reservations Book Article Pricing 97

Revenue Hub

JANUARY 30, 2024

In the modern hospitality industry , hotels receive reservations from many places, online and off. The source of a reservation is known as its booking source, and all hotel booking sources fall into one of two primary categories: direct and indirect sources. Direct and indirect booking sources exist both online and offline.

Book 81

Book Reservations Article Scheduling 81

Revenue Hub

APRIL 24, 2023

NB: This is an article from Demand Calendar Of course, no specific percentage or amount represents the average revenue leak for the hotel industry, as it varies depending on factors like location, property size, and management efficiency. The hotel needs an RMS or a dynamic pricing tool integrated with the hotel PMS to minimize revenue leaks.

Reservations 89

Reservations Guest Satisfaction Pricing Article 89

Revenue Hub

APRIL 8, 2024

Our deep dive into the data reveals that there is plenty of positive potential across these cities, with hotels making the most of the demand and pushing up pricing on match days. STRs are seeing a smaller bump of 16%, despite having higher on-the-books reservations during the tournament.

Pricing 76

Pricing Book Article Reservations 76

Revenue Hub

SEPTEMBER 5, 2023

NB: This is an article from BEONx , one of our Expert Partners Effective management of room inventory can make or break a hotel’s reputation and bottom line. In this article, we’ll delve into the best practices that hotels can adopt to master the art of hotel room inventory management.

Pricing 99

Pricing Reservations Training Article 99

Revenue Hub

MAY 10, 2024

NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date This is backed up by another piece of research in the Journal of Marketing which looked at real-world reservation data from a leading hotel chain’s properties, spanning six distinct markets across the United States.

Book 83

Book Article Reservations Marketing 83

Revenue Hub

MARCH 14, 2024

By providing prices and availability, hotels now can appear in the hotel booking module for free, along with paid hotel ads. NB: This is an article from Bookboost Subscribe to our weekly newsletter and stay up to date Furthermore, Google assured that those who paid for Google Ads will not be prioritized over those who don’t.

Book 100

Book Budgeting Article Pricing 100

Revenue Hub

APRIL 19, 2024

NB: This is an article from Tripleseat Subscribe to our weekly newsletter and stay up to date This technology’s primary goal is to centralize and streamline all customer data. Read the full article at Tripleseat The post CRM for Hotels: 6 Benefits to Unlock Group Sales Success appeared first on Revenue Hub.

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Guest Satisfaction Catering Information Document 100

Revenue Hub

FEBRUARY 14, 2024

With an ever-increasing number of options for travelers, standing out in this competitive market is more challenging than ever. This article is designed to provide hotel managers with proven strategies to boost their hotel’s occupancy and revenue, ensuring they remain a preferred choice for both leisure and business travelers.

Article 96

Article Pricing Book Guest Services 96

Revenue Hub

SEPTEMBER 11, 2023

NB: This is an article from innQuest Managing your hotel’s inventory efficiently can significantly impact your bottom line, guest satisfaction and overall operational effectiveness. It should provide real-time updates on room availability, reservations, and guest information.

Pricing 103

Pricing Guest Satisfaction Article Book 103

Revenue Hub

FEBRUARY 6, 2024

Group bookings are a powerful force, as it allows you to capture a chunk of travellers while only paying distribution and marketing costs for one booking. And get a sense of your competitors’ group booking prices, perhaps by sending them a semi-anonymous email and asking for a quote.

Book 102

Book Pricing Article Reservations 102

Revenue Hub

OCTOBER 17, 2022

As a hotel revenue manager, one of your core functions is understanding and anticipating customer behaviour so that you can make the right strategic decisions and optimise your prices accordingly. NB: This is an article from Beonprice , one of our Expert Partners. However, it’s not always as simple as aiming for a longer lead time.

Reservations 89

Reservations Pricing Book Housekeeping 89

Revenue Hub

APRIL 4, 2024

The loyalty programs of the largest hotel brands in the world, such as Marriott, Hyatt and Hilton, all share a common functionality: “book & join” or the ability to join the loyalty program while making the first reservation and without diverting to a different funnel where there is a greater chance that your guest will drop out.

Book 95

Book Pricing Article Reservations 95

Revenue Hub

FEBRUARY 7, 2023

NB: This is an article from iVvy It’s important to plan ahead and have foresight in order to make the most of these possibilities. Subscribe to our weekly newsletter and stay up to date I’ve compiled a list of what I believe is going to be some of the most powerful insights for hotel marketing in 2023.

Marketing 85

Marketing Book Article Pricing 85

Revenue Hub

NOVEMBER 9, 2022

NB: This is an article from OTA Insight. In today’s dynamic market conditions, hotel demand forecasting has become even more difficult. Historical data is less relevant, markets can change in the blink of an eye, and ‘revenge travel’ is still occurring across the board. Subscribe to our weekly newsletter and stay up to date.

Marketing 81

Marketing Book Reservations Article 81

SiteMinder

SEPTEMBER 20, 2022

Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. What is hospitality marketing? Why is hospitality marketing important for hotels? Table of contents.

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Book Marketing Travel and Tourism Blog 80

Revenue Hub

MAY 14, 2024

NB: This is an article from iVvy Subscribe to our weekly newsletter and stay up to date In fact, in a trickle-down effect of COVID-19, direct hotel bookings increased from an average of 20% in 2019 to 30% in 2021. Tailoring marketing efforts and booking experience to address these insights can significantly boost your direct bookings.

Book 77

Book Guest Satisfaction Reservations Communication 77

Revenue Hub

MARCH 4, 2024

OTAs are offering guests the best of both worlds: lots of information about properties, pricing comparisons and real guests reviews. While OTAs provide hotels with bookings, they also come with a commission fee that hotels have to pay for each reservation. What is the impact of OTAs on hotels?

Book 83

Book Communication Reservations Article 83

Revenue Hub

APRIL 24, 2024

NB: This is an article from Amadeus Subscribe to our weekly newsletter and stay up to date Technology upgrades are proving to be top of mind this year, as hoteliers using legacy software or those with major gaps in functionality are increasingly worried about being outperformed. Long-term growth potential? Guest personalization?

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Book Reservations Article Information 91

Revenue Hub

SEPTEMBER 6, 2023

NB: This is an article from Cendyn , one of our Expert Partners Hoteliers are turning to various online strategies to capture the attention of potential guests, and Google Ads has emerged as a game-changing tool in their arsenal. This consistency enhances the user experience, reduces bounce rates, and increases the likelihood of conversion.

Book 82

Book Budgeting Reservations Article 82

Revenue Hub

JUNE 7, 2023

NB: This is an article from Staah If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and bag the commission-free direct bookings. It plays a key role in the overall success of a hotel’s operations.

Book 83

Book Guest Satisfaction Pricing Reservations 83