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Attribute Based Pricing: Grow Revenue and Improve Guest Satisfaction

Revenue Hub

Attribute-based pricing is becoming an increasingly popular pricing model in the hotel industry. NB: This is an article from BEONx , one of our Expert Partners It enables property managers to establish a range of rates in line with the features and services that a guest is willing to pay for.

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4 Smart Strategies to market your hotel better

STAAH

In this regard, having a solid marketing mix in place is crucial. Ensuring guest satisfaction should be the cornerstone of your approach. Your sales strategy must reflect a dedication to providing an exceptional guest experience while also prioritizing maximizing room bookings.

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Elevating Hotel Performance: The Impact of Dynamic Pricing on KPIs

Revenue Hub

In a hospitality industry marked by fierce competition and evolving consumer preferences, dynamic pricing has emerged as an indispensable strategy for success. This nuanced pricing approach, characterized by its responsiveness to market dynamics, plays a crucial role in enhancing key performance indicators (KPIs) for hotels.

Pricing 102
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ZHAW Study on the Effect of Dynamic Pricing

Revenue Hub

ZHAW School of Management and Law, based in Winterthur, Switzerland, conducted a study of 37 hotels that implemented dynamic pricing in 2021 and 2022, evaluating the effectiveness and impact of the RoomPriceGenie revenue management system. What happens to guest satisfaction after hotels start implementing RoomPriceGenie?

Pricing 103
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Offer Segmentation: How to Increase Revenue and Guest Satisfaction

Revenue Hub

Offer segmentation is a marketing strategy used by hotels to tailor their services and promotions to different customer segments based on their preferences, behaviors, and demographics. What are the Benefits of Offer Segmentation to Guest Satisfaction and Guest Experience?

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Hotel Pricing: A Comparison of Generic and Guest-Based Pricing

Revenue Hub

NB: This is an article from Demand Calendar One of the most pivotal decisions is setting the right price policy for hotel rooms. A hotel’s pricing strategy can be the difference between empty rooms and a bustling, thriving business.

Pricing 89
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Revenue Managers: Yes It’s a Seller’s Market But Don’t Get Greedy

Revenue Hub

In response to the post-pandemic demand surge and faced with constricted inventory due to labor shortages, rising supply costs, and other challenges, hoteliers pushed their prices back to pre-pandemic levels in record time. Sources predict that hotels’ pricing power will remain strong. Why do we do this? Our demand dried up.