Hotelogix

APRIL 18, 2024

A common trend with novice hotels and hoteliers is to sign up with as many OTAs - Online Travel Agents (like booking.com , Expedia, etc) as possible. This is a fine strategy to start at, however, the problem is managing the hotel on all these OTAs. We used it to automate this rigmarole of updating inventories on OTAs.

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Blog Communication Definition Book 130

Hospitality Net

DECEMBER 20, 2023

SAN DIEGO, December 20, 2023 — Cloudbeds, the hospitality management platform powering more reservations and happier guests for lodging businesses around the globe, today announced the release of its highly anticipated ’Big Book of OTAs: A Hotelier’s Guide to Top Distribution Channels’ for 2023.

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Book Reservations Hospitality Management Marketing 52

Revenue Hub

JANUARY 11, 2024

Hotel website, automated emails, reviews, OTAs, digital ads, social media, Google. With so many marketing channels and blogs with bright ideas, it can get confusing about which shiny new marketing trend you should hop on board with. There’s no shortage of ways to market your hotel. It comes down to priorities.

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Marketing Blog Budgeting Article 100

Revenue Hub

MARCH 22, 2024

NB: This is an article from RateGain Subscribe to our weekly newsletter and stay up to date Traditionally, channel managers were responsible for basic connectivity and content updates to Online Travel Agencies (OTAs) and Global Distribution Systems (GDS). It requires savvy balancing and transparency with all stakeholders.

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Reservations Book Pricing Article 78

STAAH

JANUARY 10, 2024

Booking.com, Agoda and Expedia are the most popular OTAs in the region. Following the global trend of increased corporate bookings, STAAH GDS was a new entrant to the list at number six and WebBeds at the number ten spot. Travellers showed a strong preference to book directly with hotels in 2023, despite OTAs regaining ground.

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Hospitality Net

JANUARY 9, 2024

It is clear that what hoteliers have been reading was back to the usual concerns, trends, OTAs and more. The year-in-review of hotel media, what was top of mind and who stole the headlines. The annual review is back, in a year of come-back things have shifted a lot.

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Article 94

InnQuest

OCTOBER 5, 2022

However, when done right, creating a fair balance between direct and OTA bookings is achievable as well as profitable. A 2021 GlobalData Survey shows an evolved travellers’ approach towards hotel bookings post-COVID-19: It shows 39% of tourists are now interested in booking directly, whereas only 17% prefer to contact OTAs.

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Book Pricing Reservations Information 217

Hotel Business

APRIL 17, 2024

. “Direct booking on a property’s own website accounts for around a third of all bookings, with OTAs about half that. Using the expertise of agents and having access to self-booking tools is a preferred option for the corporate booker rather than using a public OTA.” appeared first on hotelbusiness.com.

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Book Reservations Procurement Accounting 111

Revenue Hub

OCTOBER 12, 2023

Welcome, hoteliers and revenue managers, to our comprehensive guide on mastering the art of OTA relationships to unlock your hotel’s revenue potential. Understanding the OTA Landscape Researching OTAs: Start by identifying the major OTAs dominating your target market.

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Book Pricing Article Marketing 91

STAAH

JANUARY 9, 2024

Booking.com, Agoda and regional OTAs maintain stronghold. Regional OTAs, Trip.com and tiket.com gained one spot each to number five and eight respectively. Following the global trend, GDS has made gains with STAAH GDS at number seven and WebBeds at the tenth spot.

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Book Business Development 107

Revenue Hub

FEBRUARY 9, 2024

It’s a unique opportunity to examine the hotel pricing trends and patterns emerging in the run-up to the Games. NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date So what is the impact of the 2024 Olympic Games on Paris’s travel & hospitality industry?

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Pricing Article Presentation Book 88

Revenue Hub

MARCH 27, 2024

This segment showcases hotel content sourced from Online Travel Agencies (OTAs), Metasearch platforms, and local guides – entities selected by the European Commission. Reviews from external sources such as TripAdvisor and OTAs like Booking.com are now integrated, providing users with a more holistic view of hotel ratings and feedback.

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Presentation Information Article Marketing 91

Revenue Hub

APRIL 2, 2024

NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date Here are some of the key drivers you should be able to record and find in your PMS: Market segment – The category of the market, grouping of rate codes, to which the reservation belongs, such as transient, group, etc.

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Reservations Book Pricing Article 93

Hospitality Net

JANUARY 28, 2024

Have we reached ‘peak OTA’? As seen at this past June’s HITEC in Toronto, the dawn of the age of AI may, in fact, be complementary to one of the biggest trends that tech vendors are catering towards driving bookings through direct channels.

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Book Catering 68

Revenue Hub

MARCH 22, 2023

While OTAs take a percentage of your nightly rate, it’s still revenue you may not have obtained elsewhere. Before jumping into concrete tactics for capturing more direct sales, let’s review trends and the most common booking channels, including metasearch engines, online travel agencies, and a property’s website.

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Book Reservations Article Budgeting 74

STAAH

JANUARY 8, 2024

Booking.com and Expedia are the most popular OTAs in the region. Travellers showed a strong preference to book directly with hotels in 2023, despite OTAs regaining ground. STAAH booking engine at number two and three spots in New Zealand and Australia reflects this trends,” says Kevin Tatem Regional Head APAC – STAAH.

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Book Travel and Tourism 81

InnQuest

FEBRUARY 1, 2023

From shifting consumer preferences to new technologies and trends, there are many things that property owners and hotel managers need to keep in mind to stay competitive and meet the needs of their guests well. Hoteliers can also use a channel manager to seamlessly connect with popular OTAs such as booking.com, Expedia, AirB&B, etc.

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Pricing Book Information Budgeting 221

STAAH

APRIL 23, 2024

Let’s delve into some of the key trends shaping the future of revenue management in the hotel industry: 1. Interactive dashboards and visual representations make it easier for revenue managers to make data-driven decisions, identifying revenue trends, tracking performance metrics, and accurately forecasting future demand.

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Pricing Presentation Marketing Information 88

Revenue Hub

MARCH 15, 2024

NB: This is an article from Lighthous e (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date We compared rates when the tour is in town to a combined average of posted prices for the same days a week before and after Swift is the city in question.

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Revenue Hub

MARCH 30, 2023

NB: This is an article from SHR Group These new trends demonstrate the ever-evolving nature of digital marketing and the need for hotel marketers to stay on top of the latest trends to succeed in a competitive landscape. There are several factors contributing to this trend.

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Article Marketing Accounting Pricing 75

Revenue Hub

FEBRUARY 7, 2024

Market Trends Visit Trends.Google.com (free) to search for “hotels in [Insert hotel city]” to view the search volume for your area. Ensure amenities are accurate across all channels, including OTAs and local listings like Google My Business. Room type amenities should be accurate on all channels, including OTAs and your hotel website.

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Article Marketing Book Information 78

Revenue Hub

APRIL 4, 2024

With this in mind, it’s more important than ever to become familiar with – and remain ahead of – the biggest booking trends and statistics expected to dominate the hospitality industry in 2024 and beyond. Hotels have long been (rightfully) wary of overreliance on bookings generated from online travel agencies (OTAs).

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Book Guest Satisfaction Customer Service Pricing 88

Hotel Owner

MARCH 13, 2024

Additionally, adopting a responsive, mobile-friendly design is imperative, considering the growing trend of mobile reservations. Target OTA customers OTA (Online Travel Agency) customers can play a significant role in boosting a hotel’s direct bookings through strategic engagement and incentives.

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Book Guest Satisfaction Reservations Information 98

Revenue Hub

JUNE 1, 2023

Building attractive loyalty programs, optimizing mobile booking experiences, leveraging meta-search engines, and prioritizing user-generated content and guest reviews are key trends to consider for driving direct bookings. Choosing OTA partners based on high reach, booking volume, and low commissions is key to a successful OTA strategy.

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Book Reservations Article Pricing 80

Revenue Hub

MAY 16, 2023

While rate parity ensures that you have complete control of setting the bar for your room rates and ensure equal prices across all distribution channels, it destroys your chances to compete freely in the market and also makes you lose a voluminous amount of potential revenue as massive commissions to the OTAs.

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Book Pricing Information Article 84

Revenue Hub

APRIL 23, 2024

Moving Beyond Basic Advertising strategies Imagine a marketing analyst who can analyze vast amounts of information about potential guests – their age, location, interests, browsing habits, and even real-time travel trends. This can increase the conversions by two (2) fold – this is the magic of AI in hotel marketing.

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Marketing Budgeting Book Information 87

Revenue Hub

JULY 10, 2023

NB: This is an article from OTA Insight In the first half of 2023, the global hotel industry has experienced steady growth in Average Daily Rates (ADR), indicating a positive trend, with Europe and Asia now at the forefront. Europe’s success can be attributed to its most prominent sun and sand tourism destinations.

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Travel and Tourism Pricing Article Accounting 82

STAAH

NOVEMBER 1, 2023

For steps on how to Add Country Rates via STAAH click here OTA Promotions OTA promotion feature allows a property to set up promotions on Booking.com via the MAX extranet. This feature supports creating NEW promotions created in the MAX extranet, and option to pull existing promotions created on OTA extranet.

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Blog Book Information Presentation 89

STAAH

MAY 30, 2023

Building attractive loyalty programs, optimizing mobile booking experiences, leveraging meta-search engines, and prioritizing user-generated content and guest reviews are key trends to consider for driving direct bookings. Choosing OTA partners based on high reach, booking volume, and low commissions is key to a successful OTA strategy.

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Book Reservations Article Download 82

Revenue Hub

MARCH 22, 2024

From OTA fees to online ads, digital marketing can eat up a chunk of the budget for independent hoteliers. Designed to assist you in identifying keywords for your digital campaigns, this free tool provides insights into trending search terms and highlights competitive ones. It offers ideas about potential opportunities that may exist.

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Marketing Travel and Tourism Book Information 83

Hotel Business

FEBRUARY 22, 2023

SiteMinder’s new Hotel Booking Trends report, a hotel commerce data analysis of more than 36,000 hotels and 450+ connected booking integrations, has revealed travelers booked their trips on average eight days earlier, and canceled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.

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Travel and Tourism Book Reservations Marketing 102

Revenue Hub

AUGUST 30, 2023

NB: This is an article from D-Edge In 2022, online revenue increased by 49% in Europe and by 7% in Asia over 2019 levels, and the numbers continue to trend upward in 2023, according to our 2023 Hotel Online Distribution Trends Report.

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Reservations Book Article Information 86

Revenue Hub

APRIL 28, 2023

In this report, we draw from our data set of independent hotels and small to medium-sized hotel groups in Europe and Asia to analyse distribution trends from four years of online booking data spanning from 2019 through 2022. We also provide a peek at 2023 booking trends with a look at January data.

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Book Pricing Article Definition 92

STAAH

APRIL 8, 2024

We are proud to have played a role in empowering our partner hotels worldwide with technology that not only meets their current needs but also anticipates future trends and appreciate their support and loyalty ,” says Tony Howlett, CEO of STAAH.

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Book Marketing 88

Revenue Hub

FEBRUARY 20, 2024

NB: This is an article from Lighthouse (formerly OTA Insight) Subscribe to our weekly newsletter and stay up to date Your property should have a tailored pricing strategy that fits its unique needs, but there are common industry practices that can be honed to compliment your business and improve performance.

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Pricing Article Accounting Training 88

Revenue Hub

NOVEMBER 11, 2022

There are emerging trends that we can already expect to have implications for the coming years. Direct bookings have the potential to overtake OTA bookings. In 2023, direct bookings are expected to surpass OTA bookings — they’re projected to account for 51% of all bookings. But times are changing.

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Travel and Tourism Book Communication Article 82

Revenue Hub

JANUARY 30, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. 2024 hospitality marketing trends 1.

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Marketing Article Blog Book 94