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The Power of Experiential Marketing: Engaging Customers in Memorable Ways

Social Hospitality

Social Sharing: Experiential marketing often involves shareable moments, encouraging participants to capture and share their experiences on social media platforms, amplifying brand reach and exposure. Coca-Cola’s Share a Coke Campaign: Coca-Cola’s Share a Coke campaign revolutionized the way brands connect with their customers.

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The Power of Experiential Marketing: Engaging Customers in Memorable Ways

Social Hospitality

Social Sharing: Experiential marketing often involves shareable moments, encouraging participants to capture and share their experiences on social media platforms, amplifying brand reach and exposure. Coca-Cola’s Share a Coke Campaign: Coca-Cola’s Share a Coke campaign revolutionized the way brands connect with their customers.

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Effective Strategies for Managing Social Media Crises: A Guide to Best Practices

Social Hospitality

Every social media manager dreads when a negative comment or review appears on one of their brand’s social media accounts. This post will guide you through the best practices for managing social media crises. What is Crisis Management on Social Media? The reality is social media can also be a double-edged sword.

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HVMG bolsters leadership team

Hotel Business

Today, the company has approximately 1.2 ” From January to June, HVMG’s key performance metrics soared compared to most of its competitors and the rest of the industry, evidenced by a same-store RevPAR growth of 13% and an impressive 6% in consolidated market share/RevPAR index growth, according to the company.

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Consumer branding: what is it and why is it important to business success?

Les Roches

What is a consumer brand company? A consumer brand company is one that creates positive associations between its customers and its products or services. Branding is a marketing strategy designed to create a positive perception of a company, its services, its customer experience, and its products. Consumer branding definition.

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Effective Strategies for Managing Social Media Crises

Social Hospitality

Every social media manager dreads when a negative comment or review appears on one of their brand’s social media accounts. This post will guide you through the best practices for managing social media crises. What is Crisis Management on Social Media? The reality is social media can also be a double-edged sword.

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MRM Plant-Based: by CHLOE in Canada and Hardee’s Goes Beyond

Modern Restaurant Management

CKE, the parent company of Hardee’s and Carl’s Jr., The company embraces the concept of “pono” — to do what is right, including for people and the planet. Forager Project is a family-owned and operated organic food company that has been crafting plant-based foods in California since 2013.