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Skyrocket your business with these marketing strategies for tourism

Les Roches

Doesn’t it sound appealing to transform your tourism business from a small-scale endeavor that struggles for attention into an enterprise that is sought after, thriving and successful? What is tourism marketing? Why is tourism marketing important?

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Careers with a marketing degree: will I be qualified for senior roles?

Les Roches

Marketing makes a huge impact in a wide range of business sectors, including careers with a marketing degree in the multi-faceted hospitality industry. What is marketing in hospitality? Much like other sectors, marketing in hospitality is all about creating awareness and demand for the services a company offers.

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EVEN Hotels expands Texas footprint

Hotel Business

EVEN Hotels is a brand on the move in its quest to put wellness within reach for more and more travelers,” said Raul Ortiz, VP, global marketing and brand management, EVEN Hotels. No matter the reason for traveling, we are confident this hotel will become a leading choice for those visiting Waco.”

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Why Switzerland is an unrivalled destination to study sports and events management

Les Roches

So, the job market size opportunity is there; you just need to have the right knowledge and skills to blend into this amazing industry. Enter the world of international Sport Management Get a leg up on the international sports industry and study in Switzerland, home to many international sport federations.

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Preferred Travel Group adds three execs

Hotel Business

“Our company has always embraced change and pursued growth, and these talented executives embody this spirit, bringing with them significant expertise and fresh perspectives to further accelerate the development of our brands, cultivate loyalty among new and existing audiences, and drive revenue to our hotel and destination clients.”

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Study to get ahead: how to get a business degree

Les Roches

Get a great business degree Our business degrees can equip you with all the skills and knowledge needed to excel in hospitality management Bachelor degree in hospitality management Applying to business schools A significant step toward advancing your education and career in the dynamic field of business is applying.

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Empowered leaders: Female forces in hospitality and real estate

Boutique Hotel News

Judi Blakeburn , brand director, Another Place , Watergate Bay and Beach Retreats [FC] With a career spent in hospitality marketing, Blakeburn is an expert on both the sector and the role of marketing in medium-sized businesses, and is a passionate advocate of the importance of brand and marketing at board level.