Brand Management Marketing Resorts Travel and Tourism 
Les Roches
JANUARY 16, 2024
Doesn’t it sound appealing to transform your tourism business from a small-scale endeavor that struggles for attention into an enterprise that is sought after, thriving and successful? What is tourism marketing? Essentially, any technique that encourages travelers to choose one particular destination over others.
Hotel Business
MARCH 27, 2023
Preferred Travel Group —a family-owned company that operates global travel and hospitality brands Preferred Hotels & Resorts, Beyond Green, Historic Hotels of America, Historic Hotels Worldwide, PTG Consulting and Beyond Green Travel—has made three strategic appointments within its global and regional leadership, as well as a promotion.
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Hotel Business
FEBRUARY 28, 2024
EVEN Hotels , part of IHG Hotels & Resorts (IHG), has opened EVEN Hotel Austin Uptown Near The Domain and will debut EVEN Hotel Waco – University Area to its portfolio later next month. No matter the reason for traveling, we are confident this hotel will become a leading choice for those visiting Waco.”
Les Roches
OCTOBER 10, 2023
As an industry, hospitality covers everything from beach-front resorts to hotels, B&Bs, spas, restaurants, bars and luxury villas with butler service. Tourism and hospitality are major businesses and in some countries, such as Thailand, tourism has a significant impact on GDP. Why work in hospitality?
Boutique Hotel News
MARCH 6, 2023
Judi Blakeburn , brand director, Another Place , Watergate Bay and Beach Retreats [FC] With a career spent in hospitality marketing, Blakeburn is an expert on both the sector and the role of marketing in medium-sized businesses, and is a passionate advocate of the importance of brand and marketing at board level.
Les Roches
OCTOBER 10, 2023
The industry encompasses businesses such as hotels, resorts, restaurants and spas. There is a lot of crossover between the travel and tourism industry. You’ll also have the chance to work just about anywhere in the world thanks to a huge range of hotels and resorts in different locations.
Les Roches
OCTOBER 27, 2023
Marketing is a key part of just about every industry these days. Companies must engage customers to sell products and this is a vital part of tourism, where marketing teams aim to attract visitors to a certain destination, region or resort.
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