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Elevate your brand: managing online reputation effectively

Les Roches

Shared media Refers to the inte­ractions between your brand and consume­rs on social networks, such as retwee­ts on X (formerly Twitter), likes on Facebook or comme­nts on Instagram. Why is online reputation management important in hospitality?

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Pan Pacific London marketing director joins EC BID

Hotel Owner

The director of marketing communications at Pan Pacific London, Michelle Whittemore, has joined Eastern City Business Improvement District (EC BID) as a non-executive board member. In her role, Whittemore will work alongside the BID’s executive team to help facilitate the strategic decision-making process.

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Preferred Travel Group adds three execs

Hotel Business

Preferred Travel Group —a family-owned company that operates global travel and hospitality brands Preferred Hotels & Resorts, Beyond Green, Historic Hotels of America, Historic Hotels Worldwide, PTG Consulting and Beyond Green Travel—has made three strategic appointments within its global and regional leadership, as well as a promotion.

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Hilton’s Kevin Jacobs named 2024 AHLA board chair

Hotel Business

& Canada, Marriott International , was named secretary/treasurer; and Julienne Smith , chief development officer, Americas, IHG Hotels & Resorts , was named chair of the AHLA Foundation board of trustees. Jacobs succeeds Leslie D. New members for 2024 are: AHLA Executive Committee: Julie Arrowsmith, president/CEO, G6 Hospitality LLC.

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Marriott appoints four in APAC, excluding China

Hotel Business

This includes brand management, marketing, sales, distribution, revenue management, loyalty, customer experience, digital and communications. Marriott’s luxury brands include The Ritz-Carlton, Ritz-Carlton Reserve, Bulgari Hotels & Resorts, St.

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10 of the best companies to work for in hospitality

Les Roches

The industry encompasses businesses such as hotels, resorts, restaurants and spas. While many people initially think of just front-of-house staff and housekeepers when thinking about jobs in hospitality, there are many great roles in hospitality management that can offer exciting and rewarding careers.

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Careers with a marketing degree: will I be qualified for senior roles?

Les Roches

Communications manager: as a communications manager , or public relations specialist, you will be responsible for overseeing a company’s brand. One of the main responsibilities is ensuring consistent branding and messaging across all content.