article thumbnail

How to excel as a sales and marketing director

Les Roches

They also research strategies and analyze the success of previous sales and marketing programs to make new strategic plans. Sales and marketing are vital to any business because they drive growth and revenue generation and are critical to business development. What does a sales and marketing director do?

article thumbnail

Definition of revenue growth strategies

Les Roches

Sales development representatives (SDRs) research and create new opportunities and schedule meetings, while business development managers (BDMs) focus on closing deals and generating revenue. Training and development of a sales team Sales training can significantly increase ROI (return on investment).

article thumbnail

MRM People & Places: Azteca Foods Celebrates 50 Years and State Dish Showdown

Modern Restaurant Management

CAA-GBG , a global brand management platform, and The Halal Guys , the fast-casual Middle Eastern restaurant famous for pioneering American halal food, top photo, established a long-term partnership. Leonard and Poelma will continue to report to Ray Lombard, Executive Vice President, Supplier Management and Business Development. "Cindy