Brand Management Business Development Customer Service Strategic Planning 
Les Roches
JANUARY 11, 2024
The focus is on identifying and capitalizing on new growth opportunities within the current customer base as well as attracting new customers. Key areas of improvement include sales, marketing, customer service and product offerings, with the ultimate goal of maximizing revenues in all possible areas.
Les Roches
OCTOBER 23, 2023
They also research strategies and analyze the success of previous sales and marketing programs to make new strategic plans. Sales and marketing are vital to any business because they drive growth and revenue generation and are critical to business development. What does a sales and marketing director do?
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