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Broadening Scope: Why Hotels Must Rethink Revenue Management

Revenue Hub

NB: This is an article from Demand Calendar Subscribe to our weekly newsletter and stay up to date While necessary and partly automated by a revenue management system, this operational focus consumes considerable time, leaving little room for strategic planning and innovation.

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Mastering The Art of Resort Revenue Management

Revenue Hub

NB: This is an article from Catala Consulting This approach is pivotal in optimizing financial performance and driving both revenue growth and guest satisfaction. These forecasts are instrumental in strategic planning, enabling resorts to manage their resources effectively and maintain a consistent revenue stream all year round.

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The Ultimate Guide to Hotel SMS Marketing

Revenue Hub

In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. Real-Time Feedback and Interaction: SMS marketing opens opportunities for immediate guest feedback and interaction.

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Hotel Budgeting for Change (Part 1)

Revenue Hub

NB: This is an article from Global Asset Solutions This is no less true for budget season, although for many in the hotel sector, it can also come with a sense of foreboding. Each plan should include S&M actions, deadline, cost and the ROI of each action and who is responsible for completing each action.

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Why Should The Hotel General Manager Care About Forecasting?

Revenue Hub

NB: This is an article from Demand Calendar The main reason for forecasting is not competition in accuracy; it is to use the forecasts for planning to achieve a healthy profit. Read rest of the article at Demand Calendar The post Why Should The Hotel General Manager Care About Forecasting? appeared first on Revenue Hub.

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10 Strategies to Skyrocket Profitability in City Hotels

Revenue Hub

NB: This is an article from Lybra , one of our Expert Partners In this article, we delve into ten comprehensive strategies that can help you drive revenue and enhance guest experiences. Read more articles from Lybra The post 10 Strategies to Skyrocket Profitability in City Hotels appeared first on Revenue Hub.

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What is brand strategy in marketing?

Les Roches

This article looks into the intricacies of brand strategy in marketing, exploring its definition, key elements and development process. Consider pursuing a bachelor’s degree or additional education to gain relevant knowledge and skills in areas such as branding, consumer behavior, market research and strategic planning.