Article Communication Marketing Strategic Planning 
Revenue Hub
FEBRUARY 27, 2024
In today’s world, instant digital connectivity is the norm and SMS text marketing has risen to prominence as a key strategy in the hotel industry, pivotal for boosting guest engagement and satisfaction. We explore the role of SMS marketing in the hospitality sector, highlighting its significance as a direct and personal communication channel.
Les Roches
MARCH 6, 2024
This article looks into the intricacies of brand strategy in marketing, exploring its definition, key elements and development process. By understanding the fundamentals and the role of branding in driving business success, marketers can develop more impactful and cohesive strategies to elevate their brands in the eyes of consumers.
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Les Roches
OCTOBER 23, 2023
Sales and marketing are exciting and rewarding fields in travel, tourism and hospitality. There are many roles in hospitality management that allow you to work as part of the fast-paced world of sales operations and marketing campaigns, such as sales manager, event management or marketing manager.
Revenue Hub
APRIL 17, 2023
NB: This is an article from Demand Calendar The main reason for forecasting is not competition in accuracy; it is to use the forecasts for planning to achieve a healthy profit. Read rest of the article at Demand Calendar The post Why Should The Hotel General Manager Care About Forecasting? What’s in it for the owner?
Revenue Hub
FEBRUARY 13, 2023
NB: This is an article from Demand Calendar These KPIs have been there forever and will not change any time soon. The process involves aligning the KPIs with the goals and objectives of a hotel, monitoring, and communicating the KPIs to all stakeholders. Hotels are used to the same old KPIs as every business in the industry.
Revenue Hub
OCTOBER 23, 2023
NB: This is an article from Amadeus Revenue managers are tasked with maximizing revenue and profitability, balancing occupancy and pricing, developing effective competitive demand strategies, understanding evolving guest needs, and more.
Metasphere
APRIL 3, 2022
It can be consolidated in a hotel loyalty program software to help you create effective marketing campaigns , deliver better guest experiences, and make data-driven decisions. Find out in this article as we break down the 5 most important types of guest data. Capture data via hotel email marketing. Table of Content.
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