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Do Coupons Really Help Drive Dining Traffic?

Restaurant Engine

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. One option that hits both of those marketing goals is the restaurant coupon. By offering current customers a “come-back” type of coupon, you help strengthen their loyalty.

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MRM Research Roundup: Mid-June 2020 Edition

Modern Restaurant Management

According to the latest report from Tripadvisor , which outlinines the road to recovery for the travel and dining industry, restaurants are showing the first signs of recovery, leading the way for hospitality businesses. Traffic to restaurants in other markets, including the U.S., On the Road to Recovery.

Marketing 184
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MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

Since the early stages of the health crisis, the State of What Feeds Us has monitored the surge in drive-thru visits and rise in curbside and in-store pickups as consumers sought a safer, more contactless customer experience. Fast food far outpaced fast casual and casual dining restaurants by more than 2X in the past month.

Download 189
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MRM Franchise Feed: Krystal Refranchising and Pieology in China

Modern Restaurant Management

Same menu, same location, just a new building – and you see how people really flock back to the brand. “I feel that it’s important that you enjoy the work that you do, which is why we are always on the lookout for new franchisees that share our passion for making our communities better places to live,” Lee said.

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Experts Weigh In: What Are Key Challenges Restaurants Will Face in 2022?

Modern Restaurant Management

Knowing this will continue into 2022, we are continuing to focus on implementing technology that will help on-site team members streamline and efficiently perform their work to the best of their ability. Clinton Anderson, CEO, Fourth Enterprises. Steve Fredette, Co-Founder and President at Toast.

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MRM Research Roundup: End-of-July 2021 Edition

Modern Restaurant Management

“Our customers are getting back on their feet, and we’re proud to be playing a role by helping them provide a superior dining experience that brings people back.” For example, our survey found that 18 percent of consumers said they do all their food shopping online compared to 29 percent indicating this in 2020.

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Tech Team-Ups and El Pollo Loco Romance

Modern Restaurant Management

“The addition of Zynstra’s virtualization technology to our software stack gives NCR even more solutions to help our customers run their store or restaurant end-to-end.” “When we started to work with NCR, we realized that our combined strengths made for an unmatched service, with a global reach.

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