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Corporate events management

Les Roches

Corporate events are a great way for companies to network with potential business partners and investors, showcase their products or services, raise brand awareness, and reward their employees. Moreover, hosting corporate events can help a business develop its reputation as a thought leader in its industry.

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How do you become a Director of Business Operations?

Les Roches

The ultimate aim of the Director of Business Operations is to ensure that the business – its people and processes – works smoothly, efficiently, and productively. They plan, project manage, monitor, and direct day-to-day business development activities and coordinate across different departments.

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High-paying business degree jobs: kickstart your career

Les Roches

The most in-demand business degree jobs High-paying business degree jobs are usually important roles in organizations and are therefore in high demand. Let’s look at some of the roles you could consider with a business degree. Primarily responsible for finding new market opportunities, they are rewarded with generous salaries.

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How to create a business plan for a hotel

Les Roches

Specify whethe­r it will be a boutique guesthouse­ or budget lodgings and mention your target custome­r base. Skills needed to plan a hotel business To create­ effective busine­ss plans, there are se­veral essential skills you will need to develop. Will you be catering to tourists or local busine­sses?

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How to excel as a sales and marketing director

Les Roches

Sales and marketing are exciting and rewarding fields in travel, tourism and hospitality. There are many roles in hospitality management that allow you to work as part of the fast-paced world of sales operations and marketing campaigns, such as sales manager, event management or marketing manager.

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Master marketing for tourism to enter a world of opportunities

Les Roches

Return on Investment (ROI) strategies ROI marketing strategies are all about making sure your marketing budget is being used properly and the company extracts maximum revenue from the smallest outlay. Loyalty programs: Rewarding repeat customers will help strengthen the relationship with your brand, making them more likely to choose you.

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The 20/20 on 2020: Restaurant Experts Weigh In

Modern Restaurant Management

Rick Camac, Dean of Restaurant & Hospitality Management at the Institute of Culinary Education. A mobile app designed to create and share short videos, TikTok’s format will increasingly attract marketers’ paid media budgets and inspire quick food clips by aspiring culinary gurus.