Brand Management Marketing Pricing Travel and Tourism 
Les Roches
JANUARY 16, 2024
Doesn’t it sound appealing to transform your tourism business from a small-scale endeavor that struggles for attention into an enterprise that is sought after, thriving and successful? What is tourism marketing? Essentially, any technique that encourages travelers to choose one particular destination over others.
Les Roches
JANUARY 22, 2024
In the hotel industry, yield management is a complex practice to maximize revenue from commodities with a limited supply, such as hotel rooms. It relies heavily on understanding and predicting consumer behavior in different market conditions. For example, most yield managers find that they can charge more during busy holidays.
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Boutique Hotel News
MARCH 6, 2023
Judi Blakeburn , brand director, Another Place , Watergate Bay and Beach Retreats [FC] With a career spent in hospitality marketing, Blakeburn is an expert on both the sector and the role of marketing in medium-sized businesses, and is a passionate advocate of the importance of brand and marketing at board level.
Les Roches
OCTOBER 10, 2023
Tourism and hospitality are major businesses and in some countries, such as Thailand, tourism has a significant impact on GDP. Hospitality is an industry that operates in almost every country in the world, which means it offers plenty of scope for travel and high-paying hospitality careers. Why work in hospitality?
Les Roches
OCTOBER 23, 2023
Sales and marketing are exciting and rewarding fields in travel, tourism and hospitality. There are many roles in hospitality management that allow you to work as part of the fast-paced world of sales operations and marketing campaigns, such as sales manager, event management or marketing manager.
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