Brand Management Communication Marketing Travel and Tourism 
Les Roches
JANUARY 16, 2024
Doesn’t it sound appealing to transform your tourism business from a small-scale endeavor that struggles for attention into an enterprise that is sought after, thriving and successful? What is tourism marketing? Essentially, any technique that encourages travelers to choose one particular destination over others.
Hotel Business
MARCH 27, 2023
Preferred Travel Group —a family-owned company that operates global travel and hospitality brands Preferred Hotels & Resorts, Beyond Green, Historic Hotels of America, Historic Hotels Worldwide, PTG Consulting and Beyond Green Travel—has made three strategic appointments within its global and regional leadership, as well as a promotion.
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Boutique Hotel News
MARCH 6, 2023
Judi Blakeburn , brand director, Another Place , Watergate Bay and Beach Retreats [FC] With a career spent in hospitality marketing, Blakeburn is an expert on both the sector and the role of marketing in medium-sized businesses, and is a passionate advocate of the importance of brand and marketing at board level.
Les Roches
OCTOBER 10, 2023
Tourism and hospitality are major businesses and in some countries, such as Thailand, tourism has a significant impact on GDP. Hospitality is an industry that operates in almost every country in the world, which means it offers plenty of scope for travel and high-paying hospitality careers. Why work in hospitality?
Les Roches
OCTOBER 10, 2023
There is a lot of crossover between the travel and tourism industry. While many people initially think of just front-of-house staff and housekeepers when thinking about jobs in hospitality, there are many great roles in hospitality management that can offer exciting and rewarding careers.
Les Roches
OCTOBER 27, 2023
Marketing is a key part of just about every industry these days. Companies must engage customers to sell products and this is a vital part of tourism, where marketing teams aim to attract visitors to a certain destination, region or resort.
Les Roches
OCTOBER 23, 2023
Sales and marketing are exciting and rewarding fields in travel, tourism and hospitality. There are many roles in hospitality management that allow you to work as part of the fast-paced world of sales operations and marketing campaigns, such as sales manager, event management or marketing manager.
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