Following seasonal patterns, the U.S. hotel industry reported lower performance from the month prior, according to January data from STR.
January 2023 (percentage change from January 2019):
Occupancy: 52.8% (-3.0%)
ADR: $142.14 (+13.8%)
RevPAR:$75.01 (+10.4%)
Among the top 25 markets, Oahu Island experienced the highest occupancy level (74.4%), which was down 9.9% from the market’s 2019 benchmark.
Markets with the lowest occupancy for the month included Chicago (42.7%) and Minneapolis (43.3%). San Francisco reported the steepest decline in occupancy when compared with 2019 (-25.4%).
Reflecting continued improvement in business travel and groups, the top 25 markets showed higher occupancy and ADR than all other markets.