Jocelyn Lurie Assumes Role of Vice President of Procurement at Throughline by IIG -- a Division of Interior Image Group — Photo by Interior Image Group (IIG)

CROWN POINT, INInterior Image Group (IIG) is pleased to announce the promotion of Jocelyn Lurie to Vice President of Procurement. This appointment is a testament to the exceptional talent within IIG’s team and Throughline dedication to excellence in hospitality, multi-family, and commercial interior design and procurement. Throughline by IIG is the comprehensive procurement management division of Interior Image Group.

Jocelyn Lurie steps into her new role with a robust mindset and a wealth of experience in Hospitality FF&E procurement. Her record of delivering substantial cost benefits and savings to hotel owners, investors, and stakeholders through competitive bid analysis and value engineering efforts has made her a pivotal figure within the industry. Jocelyn's deep understanding of FF&E suppliers and manufacturers has allowed her to develop procurement partnerships that maximize owner benefits.

With a flexible approach to management and an unyielding commitment to continuous improvement, Jocelyn brings innovation and transparency to Throughline’s procurement process. With real-time access to project information (budgets, funding, shipping, warehousing, installation instructions, and closeout documentation), clients have 24/7 visibility to their project.

Jocelyn's promotion reflects her unwavering passion and her ability to lead and innovate. Her expertise not only aligns with Throughline by IIG's core value of concierge service, but also reinforces our mission to execute procurement projects with the design vision in mind. Patti Tritschler, President and CEO of Interior Image Group

In her new capacity, Jocelyn's vision aligns perfectly with IIG's ethos – where every design is more than an aesthetic, it's a unique narrative brought to life through meticulous execution.

We are more than just our studios; we are an award-winning, innovative collective. We create memorable environments that resonate with both clients and their guests, Tritschler said.

IIG's services span from Full-Service Design (IIG) to Select-Service Design (IIG | Select), Brand Development, and FF&E Procurement through its division, Throughline by IIG. Interior Image Group takes pride in its ability to deliver distinct solutions across various sectors of the hospitality industry, including independent boutiques, branded hotels, resorts, multi-family residences, restaurants, and commercial spaces.

Throughline by IIG, supported by over a century of combined expertise, excels in aligning budgeting and project execution with interior design narratives, offering creative solutions to common industry challenges such as product availability, shipping delays, and cost escalations. The team's agility and robust vendor network ensure that budgets, timelines, and design intents are always a priority.

For more information, visit:

Interior Image Group http://www.iigdesign.com

Throughline by IIG http://throughlinebyiig.com

About Throughline by IIG

Throughline by IIG stands as a leader in procurement management, infusing over 100 years of collective industry expertise into every hospitality, multi-family, and commercial project undertaken. With a strategic emphasis on proactive solutions and budget fidelity, Throughline ensures that even the most ambitious of designs are brought to fruition.

About Interior Image Group (IIG)

Interior Image Group is one of North America's top hospitality interior design + brand development and procurement firms. With offices strategically located in Indiana and Florida, IIG consistently receives numerous awards and accolades for its multi-dimensional work. From ground-up, adaptive reuse, and historic – to forward-thinking sustainable mixed-use developments, IIG is a sought-after design partner. To learn more about IIG and view a recent work portfolio, visit Interior Image Group.

Interior Image Group is one of North America's top hospitality interior design + branding and procurement firms. With offices strategically located for ease of access in Indiana, Chicago, and Florida, IIG consistently receives numerous awards and accolades for its multi-dimensional work for the hospitality industry's top brands. From ground-up, adaptive reuse, and historic to forward-thinking sustainable mixed-use developments, IIG is a sought-after design and branding partner. To learn more about IIG and to view a portfolio of recent work, visit Interior Image Group (IIG).

Pamela Devaney
Managing Director, Resonate PR
+ 760 846 4640
Interior Image Group (IIG)