Ireckonu Unveils Updated Brand Identity, Elevating Hospitality Tech Landscape

Amsterdam – Ireckonu, a leader in hospitality technology, is thrilled to unveil its refreshed brand identity, epitomizing a commitment to excellence and simplicity in hospitality solutions.

Ireckonu’s revamped logo, drawing inspiration from modern design principles, symbolizes the brand as the single source of truth – consolidating and centralizing data from connected systems, offering a unified, data-driven approach to hospitality success and unparalleled clarity for decision-making excellence.

The rebrand is a testament to Ireckonu's mission to simplify complex tech landscapes, integrations, and data, making them accessible and powerful for hotels globally. This evolution cements Ireckonu as a beacon of innovation in the hospitality tech landscape.

Essential products of the brand:

CORE Middleware:

Ireckonu's Middleware excels at cleaning, consolidating, and centralizing data, serving as the vital bridge between on-premises and above-property systems. It ensures seamless integration, data accuracy, and real-time issue management.

IKNOWU CDP:

Ireckonu’s CDP empowers hotels to access guest data from all integrated systems, offering a precise view of guest preferences and behaviors. With machine learning, it enhances guest data, removes duplicate profiles, and creates a reliable backbone for all your marketing endeavors, delivering tailored and unforgettable experiences.

AI & ML-Driven Features:

Amplify capabilities with Ireckonu's extensive suite of features, including Loyalty RFM+ calculations, Messaging, Churn Management, Next Best Offer, and more – all built upon its Middleware and CDP.

Visit the Ireckonu website to discover more: www.ireckonu.com.

About Ireckonu

Founded in 2014, Ireckonu is a leading Dutch company revolutionizing the hospitality industry through innovative digital solutions. With a global team of over 60 professionals, Ireckonu specializes in cutting-edge Software as a Service (SaaS) products and services. Seamlessly integrating Middleware expertise with a state-of-the-art Customer Data Platform, Ireckonu empowers hotels with a unified, data-driven approach, trusted by renowned brands such as Okura, CitizenM, Hard Rock Hotels, and more. Ireckonu stands at the forefront of shaping the future of hospitality.