La Serena Villas — Photo by Kirkwood Collection
Del Marcos Hotel — Photo by Kirkwood Collection
Three Fifty Hotel — Photo by Kirkwood Collection

BEVERLY HILLS, CA - Continuing the momentum from their most recent acquisition in November 2022, the luxury boutique hotel group Kirkwood Collection is thrilled to announce that they have acquired three luxury, historic properties in Palm Springs: La Serena Villas, Del Marcos Hotel and The Three Fifty Hotel. All located in the heart of downtown Palm Springs, the addition of these hotels expands their Greater Palm Springs portfolio to five properties and brings the Kirkwood Collection portfolio to ten boutique hotels and properties throughout California.

Kirkwood Collection’s unwavering commitment to curating exceptional experiences has led us to these remarkable opportunities, and we are thrilled to continue this journey of growth. These new properties epitomize the spirit of our boutique ethos, a curated, intentional experience that reflects the culture of its surroundings. We are proud to steward these historic properties while maintaining the same prestigious standards as the rest of our collection. Alex Kirkwood, CEO and Founder of Kirkwood Collection

La Serena Villas is beloved among Palm Springs locals and travelers. The hotel features a spa, restaurant, and one of only two rooftop bars in Palm Springs. Originally built in 1933, this 18-room historic hotel sits over an acre of beautiful, landscaped grounds and features a salt-water pool off the lobby. In 2016, the property was redeveloped as a luxury hotel giving guests a world-class experience. The secluded private villas each have a private patio, complete with a romantic claw foot tub and firepit. The on-site restaurant, Azúcar, serves modern contemporary cuisine, and Sugar High Rooftop Lounge serves specialty cocktails with views of the San Jacinto Mountains. This property has become a favorite for celebrity buyouts due to its exclusive privacy. https://laserenavillas.com

Designed in 1947 by renowned architect William F. Cody, The Del Marcos Hotel is a 17-room mid-century modern property that marked Cody's debut as an independent architect in Palm Springs, catapulting him into a stellar career in the desert. Recognizing its architectural and historical significance, the Del Marcos Hotel was designated as a Class I historic site by the Palm Springs city council in 2012. www.delmarcoshotel.com

Originally built in 1950, The Three Fifty Hotel combines its mid-century roots with a chic minimalist aesthetic. The 10-room boutique hotel property was renovated in 2017 and offers guests the quintessential Palm Springs getaway with a pool, spa offerings and spacious rooms. www.thethreefiftyhotel.com

Building on Kirkwood’s reputation of blending historic architecture with elevated guest experiences, these new Palm Springs properties join the Kirkwood family of owned and operated design-driven hotels. Kirkwood is proud to have partnered with Somera Capital Management on the acquisition. With 28 years of commercial real estate investment experience across multiple sectors and geographic regions, Somera has sponsored over 120 investments totaling more than $2.5 billion in transaction volume.

After watching Alex build Kirkwood Collection over the past decade, we couldn’t be more excited to combine our expertise in real estate and hotel investments with Kirkwood Collection's distinctive hospitality strategy. David Brown, President & CEO of Somera Capital Management

ABOUT KIRKWOOD COLLECTION

Kirkwood Collection is a luxury hotel brand with a portfolio of ten intimate boutique hotels and residences in iconic California destinations. The Collection currently has properties in Santa Barbara, San Luis Obispo, Rancho Mirage, Palm Springs and Monterey Bay. Hideaway Santa Barbara, which debuted in the summer of 2019, and Blue Sands Inn, in January 2019, are the leading boutique lodging offerings in both West Beach and East Beach of the American Riviera. In vibrant Downtown San Luis Obispo, the newly reimagined Garden Street Inn is the idyllic vision of historic charm, nestled in Central Coast wine country. Seven Gables Inn, acquired in June 2021, and Centrella Hotel, acquired in November 2022, are steps away from the Pacific Coast on the Monterey Peninsula, offering gorgeous oceanfront views to their guests. In the Greater Palm Springs Region, properties include 97 Lake Shore in Rancho Mirage, and The Palm Springs Hotel in the Uptown Design District. Located in the heart of Downtown Palm Springs lies Kirkwood's newest acquisitions: La Serena Villas, Del Marcos Hotel, and The Three Fifty Hotel.

For more information, please visit www.kirkwoodcollection.com.

Michelle Rodriguez
805-284-2824
Kirkwood Collection