ARLINGTON, Virginia—Knowland reports Los Angeles-Long Beach moved up to the lead spot in the United States over Chicago for July 2023 meetings and events volume. This is the first time this year that the Los Angeles market took the lead in event volume. Overall U.S. meeting and event volume for July 2023 was up 22.1 percent over July 2022.
With an increase in event volume of 67 percent for this month, Los Angeles trends are consistent with the general industry showing a shift in attendee volume share to smaller events, with a 27 percent reduction in groups 101-300 attendees, while 25-50 and 76-100 attendee groups were up 16 percent and 10 percent, respectively. Florida markets Miami and Orlando were in second and third place for increases in event volume, with 62 percent and 28 percent, respectively.
- Year-over-year comparison—July 2023 event volume increased 22.1 percent over July 2022.
- Top five markets by event volume—Los Angeles led with education meetings, followed by training/education. The following four markets, Orlando, Miami, Las Vegas, and Dallas, rounded out the top five.
- Los Angeles-Long Beach, California: Education, training/education, national association, wedding, and technology.
- Orlando, Florida:Â National association, state association, religious, training/education, and entertainment/media.
- Miami, Florida: National association, training/education, wedding, travel, and technology.
- Las Vegas, Nevada: National association, sports entertainment, travel, training/education, and entertainment/media.
- Dallas, Texas: Technology, national association, transportation, religious, pharmaceutical/biotechnology.
- Top markets by percentage growth—The top overall U.S. markets by year-over-year growth in meetings and events were Norfolk-Virginia Beach; Memphis; Delaware; Jacksonville, Florida; and Chattanooga, Tennessee.
