AI to Improve the Hotel Spa End User Journey
Larry Mogelonsky
MARCH 24, 2025
The best way to come to grips with artificial intelligence (AI) for spa and wellness is through the phrase technology-adjacent therapies. That is, for our industry where human-to-human contact is ever-so-centric to guest satisfaction, its not that automation will supplant practitioners but that these contemporary tools will offset the undesirable, repetitive tasks to augment the experience.
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