Maintaining Brand Essence While Expanding (Podcast)

On the latest episode of The Main Course,  Alexis Blair, CEO of Fig & Olive, shares insights into her restaurant’s expansion journey. She covers the challenges and triumphs of taking a brand global, maintaining the essence of the brand while adapting to new markets, and the impact of the pandemic on the restaurant industry.

Additional topics of discussion include:

The concept and experience of Fig & Olive, which is more than just great food and cocktails; it’s a lifestyle inspired by the French Riviera The process of adapting the menu to fit cultural differences in new markets, such as Qatar The lessons learned from the pandemic and how it has reshaped the restaurant industry