How Will GLP-1s Change Restaurant Menus?
Modern Restaurant Management
JANUARY 17, 2025
The increased use of glucagon-like peptide-1 (GLP-1) medications such as Ozempic and Wegovy is providing profit opportunities for restaurants and other industries, according to Circana's The Ripple Effect of GLP-1s, Today and In the Future. The report revealed how users exhibit shifting purchasing habits over time, with weight-loss users making fewer food and beverage purchases during the first three months of use, and returning closer to benchmark levels by the end of the first year of use.
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