How Does Your Service Measure Up?

Restaurant customers are back, with many restaurants reporting business close to pre-pandemic levels. And those consumers want the restaurant experience, according to a survey earlier this year by the National Restaurant Association. It reported that “84 percent of consumers say going out to a restaurant with family and friends is a better use of their leisure time than cooking and cleaning up.”

Take a minute now and think of five things that you believe bring your customers back time and again. The first thing on that list shouldn’t be the food – it’s the service. Great service will make someone a regular customer who comes in once or twice each month. In my frequent travels, I have my favorite restaurants, and I don’t always go to the restaurant with the best food. I always go to the ones with the best service. 

With all of our restaurant expertise, you would think that we could easily define what is good service vs. what is poor service. Here’s my take on making…