Thu.Jun 09, 2022

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How Small but Mighty Restaurants Can Optimize Data to Muscle Up Growth

Modern Restaurant Management

In a restaurant world filled with heavy hitters armed with deep pockets and marketing power, it can seem difficult for smaller concepts to compete. But independently owned, more agile operations can out-maneuver big brands by leaning on their point of sale (POS) platforms to increase sales and expand their client bases. Understand customer cravings and business needs through data.

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Commitment to sustainability: Personas & recommendations for Swissôtel

EHL Insights

Part of the Accor hotel group, Swisso?tel was founded in 1980 and is a world-leading travel and lifestyle hotel brand. Today it numbers more than 30 hotels globally including flagship properties such as Swisso?tel The Bosphorus in Istanbul, Swisso?tel The Stamford in Singapore and Swisso?tel Chicago. Here we share insights into the green personas and recommendations identified in a recent EHL Student Business Project commissioned to enhance Swisso?

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I Scream, You Scream, and the Dogs Are Barking for Ice Cream

EATER

Ellina Balioz /Shutterstock. Not just a trend, ice cream made specifically for dogs has become lucrative industry Technically, you, a human, can eat the ice cream from Salty Paws , an ice cream shop that offers flavors like peanut butter and bacon, plus a topping bar. But founder Suzanne Tretowicz wouldn’t exactly recommend it. You see, these uniquely flavored ice creams are made for dogs, not people, and there aren’t the same health codes there would be at a restaurant, so the canine consumers

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Why Blogging Is an Important Part of Digital Marketing

Social Hospitality

We’re well aware of how powerful digital marketing can be. You must be present online to remain competitive. That said, the rise of digital marketing means the market has become saturated with promotional content. This is why it’s important to look for digital marketing techniques that can actually work for your business. One often-overlooked technique is blogging.

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Planning Your Restaurants Path to Profitability

Speaker: James Kahler, COO of Full Course

Ever wondered where to splurge and where to safely conserve when it comes to operating and growing your restaurant? 🤔 Join James Kahler, COO of Full Course and industry visionary, in this new webinar where he'll talk all about best practices to invest in your restaurant's success! Whether you're a new business or an established restaurant, a seasoned pro or a rookie, you'll learn the keys to sustainable success in this competitive industry.

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Recreate an Ice Cream Truck Icon With a DIY Taco Party

EATER

Dina Ávila/Eater. Using some easy homemade shells and whatever ice cream and toppings you want, you can make your very own Choco Tacos at home High atop the list of ice cream truck novelties most likely to inspire intense nostalgia is the Choco Taco , that mass of fudgy vanilla ice cream stuffed into a sugar cone shell, dipped in chocolate, and sprinkled with peanuts.

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More Trending

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How to find the “right” location for your Bed and Breakfast

Bed and Breakfast Coach

Welcome to today’s conversation on how to find the “right” location for your B&B. This question is one that comes up a lot for those who are new to this business, and are searching for property. And as there are a LOT of new and aspiring owners in this Facebook group, I want to help you get clear on how you decide on whether this property or that property is the right one to purchase and why it makes a huge difference in terms of how successful you’ll be.

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Helios Hotels fulfils potential with SiteMinder’s hotel commerce platform

SiteMinder

With idyllic locations, right by the Mediterranean Sea in Spain, Helios Hotels have designed a new relaxing and healthy proposal to offer a unique experience, all these thanks to a team that strives to the maximum every day to make the stay unforgettable. Guest experience is paramount for the team at Helios. Digitising Helios’ processes using SiteMinder’s open hotel commerce platform has been vital to allowing the business to design holistic strategies centred around guaranteeing each guest a p

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Case Study: How to be more visible for your  guests online

Eat Restaurant Management

Our latest case study takes a look at Riggers Loft - East Bay’s go-to location for wine, relaxation, and music. Known for the exceptional Bay views set as the backdrop, the winery production facility is a popular meeting spot for locals far and wide to come to and relax with friends over wine, cider, food, live music, and other regular events.

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Want to Celebrate the James Beard Awards in Chicago This Weekend? Here’s How.

EATER

Photo By The Denver Post via Getty Images. [link].

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Top 5 Ways to Optimize Your Loyalty Strategy

Speaker: Lauren Barash, Vice President, Brand Marketing

In an ever-evolving industry, building and retaining loyal customers is critical to the success of any restaurant business. Join Lauren Barash, VP of Brand Marketing at Full Course, as she delves into the world of restaurant loyalty programs, and reveals the top five essential strategies to optimize your approach! This webinar will explore: Loyalty trends and what you should be focusing on 📊 Actionable insights and ideas to help you develop the most powerful and effective loyalty program

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Minieye tops up Series D for autonomous driving tech

PhocusWire

Minieye brings its Series D round to a close with $120 million to invest in its autonomous driving technology.

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The Wines of Right Now

EATER

[link].

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Travel advertisers ramp up spend as demand recovers

PhocusWire

According to a new report, travel ad spend in the U.S. has already reached nearly $623 million in 2022.

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As Police Use ‘Foodie’ to Recruit, What Does the Word Mean?

EATER

Leonardo Santamaria /Eater. “Foodie” has absorbed a populist meaning, so of course some groups are seeking to co-opt it To be a “foodie” is to be in a somewhat defensive dance with the word. It’s been reduced in recent years to an image of some Bourdain-emulating hipster seeking out a “hole-in-the-wall,” but to be a foodie, when the word was first printed by New York magazine in 1980 by Gael Greene, was to bring positivity and excitement to the experience of eating.

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Win More in 2024: Your Guide to Restaurant Marketing Success

Your Guide to Restaurant Marketing Success Start maximizing ROI and doing more with less with Olo’s ultimate guide to restaurant marketing. In this guide: Strategies to level up in 4 key areas: data, audiences, content distribution, and loyalty Interactive checklists to help you track your progress throughout the year Tips for leveraging guest data across your entire business What you’ll learn: Level 1 | Beginner: Learn how to collect guest data, build a healthy subscriber list, launch personali

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Travel industry sees marketing potential in web3

PhocusWire

Travel marketers are keen to explore technologies such as the metaverse, AI and NFTs.

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King’s Hawaiian, Now’s Your Time

EATER

King’s Hawaiian. With calls to boycott Martin’s potato rolls for contributing to a far-right politician, King’s Hawaiian rolls are about to become the hot buns of the summer Last month, Philadelphia publication Billy Penn reported that Jim Martin, the executive chair of Martin’s, the packaged bread company known for its potato rolls, had donated over $100,000 to far-right gubernatorial candidate and Pennsylvania senator Doug Mastriano.

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Cyberattacks up for travel companies, consumers

PhocusWire

As more consumers return to travel, cyber criminals are also upping their activity.

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