Four Seasons London partners with HPF on residency
According to the founder of HPF, Lana Benkirane, the residency at Four Seasons London was a natural fit for the brand
Luxury goods boutique Hyde Park Fashion (HPF) has launched a residency at Four Seasons Hotel London at Ten Trinity Square as part of a new partnership.
The residency marks the brand’s first ever luxury goods showroom located within a hotel setting, offering clients and collectors an extensive inventory of Hermès products, fine handbags and accessories, with the lavish and historic backdrop of the Four Seasons property.
According to the founder of HPF, Lana Benkirane, the residency at Four Seasons London was a natural fit for the brand as it provides guests with an “enhanced and memorable” shopping experience.
Lana Benkirane, founder of HPF, says that the residency at Four Seasons Hotel London at Ten Trinity Square was a natural fit for the brand, providing guests with an “enhanced and memorable” shopping experience.
Benkirane said: “Partnering with Four Seasons Hotel London at Ten Trinity Square was a natural choice for Hyde Park Fashion, as the iconic Hotel seamlessly aligns with our brand’s values of luxury, sophistication, and unparalleled service.
“Situated in the heart of historic London, at Ten Trinity Square, the Hotel’s prestigious location exudes a sense of history that resonates with collectors and fashion enthusiasts alike.”
The hotel’s guests are also invited to visit the showroom at Four Seasons Hotel London at Ten Trinity Square to “immerse themselves in HPF’s carefully curated collection of rare and desirable luxury goods”.