Staycity invests £40m into new Stratford aparthotel

European aparthotel operator Staycity Group, through its associated development arm, has acquired a 0.06 hectare site in Stratford, East London, for the development of a 240-apartment Staycity Aparthotel property due to open in the second half of 2026.
The project, representing an investment of £40m for purchase, planning and construction, is to be developed by Staycity’s own property development arm and will be made up of 240 studio and one-bed apartments with facilities to include workstations, a gym, café, bar, lounge, guest laundry and shop.

The development, which it said will have a strong focus on sustainability, is expected to attract a potential guest profile of around 60:40 leisure/business.

The deal is the first unconditional site acquisition for Dublin-based Staycity, who will look to forward fund the investment once planning consent is secured, taking an operating lease back.

Staycity purchased a long leasehold of the land from a private vendor, represented by Savills. The freehold of the site is owned by shopping centre owner and developer Unibail-Rodamco-Westfield.

Neil Short, Staycity group’s development director – London, said: “We have long admired Stratford and seen it steadily improve since its Olympic reinvigoration. The location is fantastic with excellent links by train and tube, including to the Eurostar and Europe beyond. We look forward to playing a part in Stratford’s outstanding growth story.”